A creative professional, designer and fashion expert with extensive experience in Europe and Asia, I provide ideas, creative strategies and conceptual direction to brands in the fashion and luxury goods industries. My areas of expertise are ready-to-wear, eyewear, and accessories. If you want to share ideas about the latest trends, brand development, or the importance of fashion and design, feel free to contact me!
Designing WRTW capsule collections , co-branded with Fabrique, China. Commercial launch scheduled November 2022.
Design / Trend Forecasting / Image / Brand & Style Positioning • Leading the design of ready to wear items and accessories from mood board through to end product. • Seasonal creative concepts and product offer strategy aligned with brand aesthetic. • Personalized trend forecasting and analysis. • Close collaboration with creative directors, senior management, sales and communication. • Creating Brand profiles and presentations. • Management and training for creative teams. •Projects include Eyewear, Hard Luxury Accessories (Dunhill x MHA) and WRTW for brands in Asia and Europe
Design / Trend Forecasting / Image / Brand & Style Positioning •Cross-category WRTW mision, with emphasis on woven. •Consulting CEO/Creative Director, as well as the design, development and production teams. • Analyzing and communicating trends and product opportunities relevant to the brand. • Proposing concepts and designs for seasonal WRTW and capsule collections. • Leading a team of internal designers, as well as a network of freelancers. • Seasonal mood-boards, colors, materials and print stories. • Review and comment on fittings, prototypes, samples and material swatches. • Co-operate with pattern makers, manufacturers and suppliers on upcoming and current development projects. • Travel to trade-shows as well as research-trips.
Optical Frames / Sunglasses / Runway • Reporting to CEO. • Responsible for creative vision, design and development of two eyewear collections per year (220 SKUs ). • Art Direction: Advertisement, lookbooks, promotional tools, packaging, exhibition stands. Liaison and communications with production and sales teams. • Multiplying sales value by 4 and revenue by 5 between 2015 and 2017.
Ready to Wear / Leather Goods • Reporting to CEOs and Creative Directors • In charge of core-items ready-to-wear and leather goods. • Participation in the design and development of the runway collections. • Generating ideas, concepts, designs. • Lead and follow-up fittings. • Overseeing fabric sourcing and development, fittings, showroom presentations. • Building and training the creative team and managing assignments. • Managing, coach and counsel the product team • Liaising with factories to ensure product is developed through to production in line with initial concept.
Contemporary Ready-to-wear/Accessories • Reporting to CEO • Responsible for overall direction and design of the company's product lines under license. • Overseeing all design activities across product categories including Woven, Knit and Accessories as well as leading the development of design Print & Color, Embellishment and Fabrics. • Creating five deliveries per season, incl. knit / 70 stores / up to € 80 million in annual sales. • Managing creative teams and product teams in Paris and Tokyo. • Providing recommendations for Art Direction, PR and Branded Environment.
Golf / Tennis / Fitness / Ski & Snowboard / Swim / Leisure • Consulting the design and product teams in Osaka and Tokyo on the lines Sport Futur and Le Coq Sportif. • Design from research to development • Reviewing and signing off samples and swatches • Visit of trade shows. • Regular travels to Head Offices in Japan
Design / Product Development / Europe and Asia • DESCENTE, Japan Active Wear/Sportswear • COURRÈGES, Paris Couture/Luxury RTW/Menswear • ITOKIN, Japan Premium RTW/Leather goods • LOUIS LONDON, Ger. Mid Market RTW • FTM, Hong Kong Menswear • GIN TONIC, Ger. Denim/Sportswear
Matthias is a great designer. I had the pleasure of working with him at Courrèges Eyewear for several years, and he lead by example. He is highly creative, always kept the team motivated and is open to discuss new ideas and suggestions. We developped a number of highly successful collections. It was a great pleasure to work with him. I'm at your disposal if you need more info. Kind regards Nathalie