Paris, FR
Robert is available for work
Strategic Global Marcom Leader: Digital & Social Expert with Over 25 Years of Experience in Integrated Marketing
• Creative strategy: integrated marketing communication, internal and external, based on business planning
• Meaningful branding: definition, identity, development, relations, evolution
• Innovative storytelling: offline, online, social, mobile, digital, advertising, marketing, PR, videos, publications
• Natural leadership: esteem and loyalty of teammates, colleagues and partners through common goals and mutual respect
• Strong performance: project management, judicious counsel, successful negotiations and respect for budgets and schedules
• Excellent bilingual communication (English/French): oral presentations and written materials
Open to relocation
Open to Full-time work
Chief Brand and Communications Officer
Rise Up
Apr 2022 - Dec 2022
Scale-up with 120 employees in seven countries in Europe, training software platform
• Created brand and communications strategy: purpose, identity, integrated communications, innovative content, eve...
Global Director of Communications, Perfumery
Firmenich
Jan 2019 - Aug 2021
Fragrance and Flavor House headquartered in Geneva, with 11,000 employees worldwide
• Developed marketing communication strategies and actions to reposition company as industry leader
• Enhanced repu...
Global Director, Creative Marketing
Edelman
Mar 2018 - Nov 2018
Global communications agency born in Chicago, with 6,000 employees worldwide
• Changed Edelman’s reputation by leveraging the creative work and the people behind the work
• Created and distributed top...
Global Head of Communications
Havas Media Group
Nov 2014 - Mar 2018
Media agency based in Paris, affiliate of Havas Group, with 8,000 employees worldwide
• Established global communication policy for Middle Office (3,500 employees) and seven digital brands: Affiperf,...
Marketing Services Manager – ZOOMON
Solocal
Sep 2013 - Nov 2014
Start-up focused on local advertising via great ideas content on social media, team of five employees
• Directed cross-media content development of 300 articles per week: Facebook (68 pages, 1.4 milli...
Corporate Communications
(Advanced)
Global Communications
(Advanced)
Creative Marketer
(Advanced)
Strategic Communications Counsel
(Advanced)
Leadership Communications
(Advanced)
Digital Activation
(Advanced)
Social Media Branding
(Advanced)
Branding
(Advanced)
Not specified.
Boston University
Bachelors Degree
Communications
1992 to 1996
Boston University
Bachelors Degree
French Language and Litterature
1992 to 1996
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