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Anthony Bui

Directeur expérimenté dans le domaine du luxe, Consultant marketing, Cofondateur de Calvi Team (gestion immobilière) et compositeur de musique.
About

Fort de plus de 19 années d'expérience dans le domaine du luxe, j'ai développé une expertise solide en gestion stratégique et opérationnelle, avec un focus sur la transformation digitale et l'optimisation des performances organisationnelles. Mon approche du leadership se fonde sur la capacité à inspirer et à motiver les équipes pour atteindre des objectifs ambitieux, tout en créant un environnement de travail collaboratif et innovant. Au-delà de ma carrière professionnelle, je suis un passionné de musique et un musicien actif, ce qui nourrit ma créativité et ma capacité à penser différemment. Par ailleurs, en tant que coach de football, j'applique des principes de leadership, de discipline, et de travail d'équipe qui se reflètent également dans mon approche managériale. Ces expériences enrichissent ma vision du leadership et renforcent ma capacité à fédérer des équipes autour d'objectifs communs. Je suis à la recherche de nouvelles opportunités où je peux mettre à profit mes compétences en gestion et leadership, tout en apportant une vision créative et humaine au service de la croissance et du succès de l'entreprise.

Previous Brands
Calvi Team
Bank Crédit Agricole Brie Picardie
L'Occitane Group
Chronopassion
Colette (Sarah SA)
Anthony Bui
Moksha Studio
Super U Calvi
Work Experience
Co Founder & General Manager
Jan ‘22 -
Calvi Team

- Strategic Management : Founded and managed Calvi Team, a company specializing in short-term rental management on platforms like Airbnb and Booking. Developed the business strategy and set financial objectives. - Revenue Optimization : Implemented dynamic pricing and digital marketing strategies, leading to increased occupancy rates and annual revenue growth. - Operational Management : Oversaw daily operations, including booking management, property maintenance, and customer relations. Continuously improved processes to maximize operational efficiency. - Leadership : Recruited, trained, and managed a team to ensure high-quality service and customer satisfaction. - Expansion and Partnerships : Negotiated and established strategic partnerships with local stakeholders, such as real estate agencies, concierge services and food and cosmetics producers, to diversify service offerings and strengthen Calvi Team’s market presence.

Senior Marketing Consultant
Jan ‘21 - Jan ‘22
Bank Crédit Agricole Brie Picardie

French National Bank - Developed user-experience-focused digital strategies, increasing customer engagement for the under-25 by 25%. - Implemented integrated marketing campaigns and data analytics to optimize performance following market research. - Establishes SWOTs and implements recommendations for marketing and digital strategy (AB testing, SEO, social media planning, etc.). - Orchestrates campaigns and scenarios for customer journeys and personalized omnichannel content

Marketing Strategy Consultant
Jan ‘20 - Jan ‘21
L'Occitane Group

Cosmetic Group - Designed targeted commercial action plans, increasing loyal customer by 15%. - Implemented innovative marketing solutions to enhance team training. - Analyzed and defines the problems encountered through qualitative and quantitative survey.

Marketing and Sales Manager
Sep ‘15 -
Chronopassion

Luxury Watch Multi brand - Lead commercial and marketing strategies, drivinga 10% increase in annual sales. - Develop innovative sales strategies to enhance VIP customer loyalty. - Implement digital transformation initiatives to improve operational efficiency. - Ensure sales revenue. - Share field experience and customer feedback with the team. - Contribute to commercial strategy through on the ground insights.

General Manager
Jan ‘11 - Aug ‘15
Colette (Sarah SA)

Luxury Concept Store (Chanel, DIor... High tech, Street wear and restaurant) Responsibilities: - Superving all store operations, including team management of 100, with a daily sales revenu target of €80k minimum. - Developing and implementing strategies to meet and exceed sales targets. - Maintaining high luxury standards, ensuring an unparalleled customer experience. Achievements: - Increasing sales by +20% through loyalty and staff training initiatives. - Reducing operational costs while improving customer satisfaction. - Establishing collaborations with partner brands to enrich the in-store offering.

Composer of music
Jan ‘08 -
Anthony Bui

Composer of music for documentaries, series, advertisements, short and feature films, and wellness ambiance. 2024 and 2023 - Composed 16 hours of music in 16 volumes Sound of Spa for Spa l’Occitane (Group l’Occitane). Available on all online platforms. - Composed 1 hour of music synchronized with the therapeutic treatment called sonotherapy. Specialization: - Hollywood-style symphonic orchestration - Classical - Atmospheric - Pop-rock, rock, hard rock, metal - Acoustic - Electro - French and international variety

Production Assistant
Dec ‘05 - Dec ‘08
Moksha Studio

Assists the Founder and President Fabrice Aboulker (composer for Marc Lavoine) Composes, records, arranges, edits and mixes music for films, series and audiovisual cartoons. Participation in projects : - Spirou et Fantasio (Season 1, M6) - Totally Spies (Season 4, TF1) - Doctor Dog (Season 1, TF1) - Famous 5 (Season 1, France 5) - Les Bleus : premier pas dans la police (Season 1 and 2, M6) - Courgette, C'est mieux la vie quand on est grand (Luc Béraud, France 2)

Sales Advisor
Jul ‘04 - Jan ‘11
Colette (Sarah SA)

Luxury cloth, street wear, High Tech and Watch Sale Advisor.

Grocery Shelf
Jan ‘00 - Jan ‘02
Super U Calvi

- Shelf organization and management: Oversaw the reception, storage, and display of grocery products to ensure optimal and attractive presentation for customers. - Inventory management: Monitored stock levels, anticipated shortages, and managed orders to ensure constant product availability while optimizing costs. - Compliance with quality and hygiene standards: Implemented food safety and hygiene protocols, adhering to current regulations. - Sales promotion and optimization: Set up promotional events and special offers, ensuring effective product display to boost sales. - Team collaboration: Coordinated with suppliers and colleagues to streamline daily operations and ensure a high-quality customer experience. - Results and performance: Contributed to sales growth by managing shelves efficiently and presenting products in an appealing manner.

Languages
French - Native
English - Fluent
Paris, France