Hi, I'm Mai A Retail Education specialist with 3+ years of experience in luxury beauty and fashion. I've worked across L'Oréal Giorgio Armani Beauty, Puig Byredo, and MAD Academy Paris, designing training programmes, e-learning content, and retail seminars for global luxury brands. With an MSc in Luxury Marketing from emlyon Business School and hands-on expertise in LMS platforms, CRM tools, and retail performance analysis, I bridge the gap between brand education and commercial results. Fluent in Mandarin, English, French, and Japanese, I'm passionate about elevating client experience through impactful, engaging training. Currently seeking a Retail Education or Marketing role within a prestigious luxury house.
CLIENT CONSULTING & TRAINING STRATEGY: -Support consulting projects for luxury clients across fashion, beauty, and fine jewelry, ensuring learning strategies align with brand heritage and business objectives -Participate in client negotiations and needs analysis related to retail education and training strategies to drive business development -Assist in the design and structuring of training frameworks, including objectives, content scope, and blended delivery formats to enhance learning agility and change management -Manage development and monitoring of training budgets and project timelines, ensuring operational excellence and the ability to meet deadlines across all deliverables TRAINING CONTENT DEVELOPMENT & PROGRAM IMPLEMENTATION: -Support the creation of training materials and learning tools including training files, seminar content, and educational guidelines -Assist in the development of e-learning modules and digital assets for digital learning experiences -Coordinate on-site training activities, regular meetings, and seminars for coaching and partnership building
PRODUCT MANAGEMENT & CRM: -Adopt the Byredo client experience ceremony, optimize each step of the sales process -Promote cross and up-selling, be driven to exceed KPI objectives -Participates proactively in the year-end sector and the rotational stock take process -Works with various merchandising presentation media (mannequins, busts, furniture, product displays, etc.) -Coordination of design and production schedules with our service providers (POS manufacturers) -Capture customer data into a CRM tool to develop the relationship, and offer a personalized approach VISUAL MERCHANDISING: -Create compelling product presentations, window displays, and floor layouts that reflect the brand’s aesthetic
SERVICES & CLIENTS ENGAGEMENT: -Implement training programs to maintain product knowledge of makeup, fragrance, and skin care to achieve the best results -Develop new beauty tech, clienteling tools, and operational excellence initiatives to boost performance management -Analyze retail performance data to monitor store performance and provide feedback on key opportunities EDUCATION & BEAUTY ADVISORS ENGAGEMENT: -Create training assets and content creation for all new products and animations, including e-learning and pocket memos -Conducted visual and content benchmarking across the luxury fragrance and beauty sector to inform innovative and brand-aligned training materials -Coordinated the organization of the Armani yearly retail seminars and event management, supporting cross-functional collaboration -Conduct competitor analysis to inform retail strategies and market growth
RETAIL & DIGITAL MARKETING: -Assist in rolling out product launches, promotions, and integrated marketing campaigns across retail channels -Assist with visual merchandising event initiatives to engage clients and enhance brand storytelling -Maintain monthly sales tracker and analyze data to monitor campaign effectiveness CUSTOMER MANAGEMENT: -Built loyal customer relationships with CRM digital tools, promoting referrals to increase the customer base ALLOCATION MANAGEMENT: -Collaborated with suppliers on material sourcing for upcoming launches, ensuring quality improvement in retail digital assets
- Developed deep product knowledge of tourism, local attractions, and cultural / experiential offerings to better advise clients and upsell - Coordinated guest reservations, private events, special occasions with seamless execution - Partnered with internal teams and external vendors to create tailored experiences - Managed logistics (timing, transport, communication) with precision and discretion - Ambassador of Taipei with expert cultural, dining, and entertainment advice
- Manages phone and online reservations and event bookings - Checking in / out guests with a mechanism of access - Confirm group reservations and arrange personalized services for VIP customers and event attendees, like wedding guests - Offer facilities and services information
- Welcoming IHG members - Holiday event hosting - Special occasion arrangement
- Maintaining in-stock and visual merchandising - Ensure product stock is adequate for all distribution channels and can cover direct demand from customers - Engaged in cross selling, up selling to achieve sales target and KPI - Tracks and reports record of sales - Support and coordination of daily market request - Participation in showroom installations & merchandising
- Create a presentation to reach cross-promotion opportunities in the bridal industry with wedding planners and venues - Report on inventory activities and variances - Gathering materials and fabrics for new launches - Preparing the sample books for the production meeting - Social Media & Newsletter Management - Meeting with embroidery & trim suppliers - Stock management
- Creating storylines to suit social media - Oversee layout (artwork, design, and photography) - Collaborating with the intern editor to create content - Liaise with photographers, models, artists, and designers to choose photo shoot locations
Mai Suga worked at Byredo as a Client Advisor & Visual Merchandising Assistant from November 2024 to March 2025. During this time, she demonstrated strong client engagement skills, with a clear ability to build and nurture relationships while contributing to sales performance through effective upselling and product storytelling. She also showed solid capabilities in visual merchandising execution and retail operations, supported by previous experience within leading luxury and beauty environments such as L’Oréal and Louis Vuitton. Mai is a reliable and detail-oriented professional with a positive attitude and strong team spirit. Feedback from both her manager and peers was consistently very positive, highlighting her professionalism, adaptability, and commitment. She would be a strong addition to any team she joins.