Organised and detail-oriented professional with a passion for executing exceptional events that achieve established goals. Experienced in planning, budgeting, and coordinating a wide variety ofboth small-scale and large-scale events. Enthusiastic about digital design and PR campaign management, with proficiency in creating marketing content using Canva, Photoshop, and InDesign, as well as campaign management. Skilled in digital marketing, including advertising on social media channels, both organic and paid ads. Possess marketing experience and a strong foundation in luxury brand management
• Integral part of a lean UK marketing team, working across brand strategy, communications, events, PR, social media, and digital marketing in a fast-paced, hands-on role. • Played a key role in the UK launch of LPG® INFINITY, the brand’s 11th generation and most advanced technology by supporting a successful national rollout through campaign content, digital promotion, and live event coordination. • Contributed to the creation and promotion of the VSS (Vitality, Stress & Sleep) protocol, aligning messaging with LPG’s positioning in beauty and wellness innovation. • Collaborated with our external PR agency on seasonal campaigns, assisting with press releases( Taylor, Harper bazaar, Daily Mail, Telegraph, Sheer Luxe, Net a porter…), influencer and KOLs gifting, PR events, Press days and media outreach to enhance brand visibility. • Managed daily social media content on different channels ( Instagram, Facebook, LinkedIn & YouTube) and planning, ensuring brand consistency while supporting community growth and engagement. • Executed end-to-end major trade shows and industry events including Professional Beauty London, CCR Expo, AML, ACE, and the BAFTA Games Awards. • Maintained and updated company websites using WordPress and Magento, managing campaign launches, product updates, and homepage refreshes. • Assisted in building CRM and email marketing campaigns, newsletters, product drops, and post-event communications, improving customer engagement. • Known for being collaborative, dependable, and proactive, consistently stepping in to support broader business needs, including translations (French-English), logistics, content creation (photography, video editing, and design using tools like Canva, CapCut, Adobe), as well as managing in-house events and providing customer support.
• Expert in crafting captivating E-shots, newsletters, and flyers for dynamic member engagement and increased participation. • Specialized in curating and executing diverse member events, including musical evenings, intimate gatherings, social events, and annual club dinners, ensuring memorable experiences. • Proficient in managing website updates, ensuring a seamless user experience that reflects the organization's dynamism and brand values. • Skilled in maintaining direct communication with members, addressing inquiries promptly, and cultivating meaningful relationships within the community. • Utilized newsletters and the website Members' Portal strategically to promote events, resulting in increased attendance and heightened member satisfaction. • Brand ambassador mindset, dedicated to creating an immersive brand experience through every touchpoint and reinforcing the organization's message and values.
• Coordinated targeted PR mailers for influencers and high-profile figures across esteemed brands, such as SHISEIDO, LAURA MERCIER, NARSIST, NARCISSO, DOLCE GABANA, and ISSEY MIYAKE. • Contributed to the planning and execution of PR and marketing events, specifically managing guest lists and providing essential support during the Narsist Powermattelisptick event. • Delivered customer support for the NARS pro program, handling email inquiries and meticulously verifying customer discount qualifications. • Played a key role in researching, negotiating, implementing, and tracking advertising and public relations activities.
• Spearheaded and orchestrated B2B-focused social media initiatives across platforms such as Instagram and LinkedIn, strategically amplifying brand presence through media and magazine coverage. • Drove impactful changes in product pricing strategies, aligning them with seasonal fluctuations and market trends, ensuring a competitive edge. • Orchestrated and executed successful product launch events and seasonal campaigns, collaborating with agencies, engaging influencers, and leveraging media coverage for heightened brand visibility. • Crafted comprehensive brand messaging, collateral materials, and promotional strategies, facilitating effective B2B communication and commercialization of products. • Streamlined workflow coordination among staff, overseeing document management, planning, and distribution of creative materials for optimal efficiency in B2B marketing operations. • Initiated and managed B2B-focused social media campaigns, significantly increasing brand engagement and fostering leads. • Boosted brand awareness through the implementation and management of internal and external marketing campaigns and programs, ensuring a sustained and influential market presence.
• Engaged actively in diverse research studies, encompassing barometers and both quantitative and qualitative analyses, demonstrating a commitment to methodological versatility. • Conducted meticulous mystery visits, mystery calls, and phone-based research initiatives, contributing to comprehensive data collection and analysis. • Spearheaded a notable Master's project focused on enhancing MARJANE's brand image during the challenging period of the COVID-19 pandemic, showcasing adept project management skills and a dedication to strategic research. • Proficiently performed statistical, qualitative, and quantitative analyses, ensuring a robust foundation for informed decision-making and insightful research outcomes. • Demonstrated a commitment to continuous learning by actively participating in seminars and symposiums, contributing to an enriched knowledge base and a nuanced understanding of evolving research methodologies and trends.
Creation of the contents (photo, video, poster), Realizations of the advertising campaigns, Graphic creations /storytelling, Ensure the community management of the various accounts, (Instagram/Facebook/ website) of the network (restaurant / agency and hotels), Continuous animation of the social networks: management of the Sponsored campaigns, moderation of the comments.
Carrying out a study on the satisfaction of the agency's customers, Monitoring the situation of vessels, Direct communication with customers to meet their different needs
Inventory management Inbound call service Order management VAT calculation