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Anushka Roy

Visual Storyteller: Bridging Brands and Consumers with Compelling Designs
Portfolio website
About

Masters in Luxury Fashion Brand Management || Freelance Graphic Designer || Branding and Marketing || NIFT'23 With a passion for creative design and a foundation in luxury fashion brand management, I unite the worlds of fashion, graphic and product design. My versatile skills involve branding, packaging, content creation, and product promotion. Within diverse roles, I've cultivated expertise in time management, communication, and team leadership. Eager to apply my innovative mindset, I'm poised to contribute valuable insights and solutions to dynamic design projects.

Previous Brands
White Rose
Nottingham Trent University
Edcons Exports PVT LTD
Aranyani Atelier
Work Experience
Retail Volunteer
Feb ‘24 - Now
White Rose

• Provide friendly assistance, ensuring smooth transactions and excellent customer service • Maintain an appealing retail environment, creating attractive displays. • Assist with price tagging, sorting, and inventory management, enhancing overall store presentation.

Course Representative
Jan ‘24 - Now
Nottingham Trent University

• Active participation in forums, conferences, and assemblies to gather feedback. • Collated valuable insights contributing to essential changes and fostered an inclusive academic environment. • Encouraged holistic consideration of the NTU academic experience.

Freelance Graphic Designer
Apr ‘23 - Aug ‘23
Self employed

• Highlighted a diverse skill set merging design proficiency with content creation, branding, and marketing strategies. Proficient in branding, packaging design, content writing, product mock-ups, digital pattern creation, and effective product promotional strategies. Additional strengths include typography, time management, and organisational prowess.

Product Design Intern
Jan ‘23 - Apr ‘23
Edcons Exports PVT LTD

• Extensive expertise in end-to-end product development, demonstrating a blend of creative flair and business acumen. • Collaborated with cross-functional teams, producing comprehensive market research reports that informed the creation of innovative product features, contributing to increased market share. • Successfully designed and launched a leather bag collection featuring eleven distinct designs, displaying a combination of design proficiency and market understanding.

Product Design Intern
Jun ‘22 - Jul ‘22
Aranyani Atelier

• Crafted a diverse skill set, merging technical excellence and creative vision. Proficient in attention to detail, product development, technical drawing, and organisation demonstrated through designing a successful leather bag collection featuring four unique designs.

Languages
English - Fluent
French - Basic
Hindi - Fluent
Bengali - Native
Education & Training
Nottingham Trent University
‘23 - ‘24
Master of Arts - MA
NATIONAL INSTITUTE OF FASHION TECHNOLOGY, KOLKATA
‘19 - ‘23
Bachelor's degree
Nottingham, UK