Boris Carreau


Open to Opportunities

Boris Carreau

Brand building expert with 15+ years of experience: marketing, digital, merchandising, sales operations and media

Current Location

Dubai - United Arab Emirates

Boris is open to new work opportunities

Brand enhancement expert with 15+ international experience in marketing, product, merchandising and buying for top fashion, lifestyle and FMCG brands

  • Brands Boris has worked with
    • Dyson
    • Ralph Lauren
    • PVH
    • Adidas
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full-time work

Employment Preference
  • Permanent Positions
  • Hourly Consulting
  • Freelance Assignments

Head of marketing


Jan 2022 - Present

• Develop and execute marketing, media, digital, product and brand strategies to deliver growth across Beauty, Floor care, Environmental care and B2B segments
• Owner of brand PnL, driving efficiency,...

merchandising & sales operations director

Ralph Lauren

Aug 2019 - Jan 2022

• Lead cross brand international special projects from brief to GTM strategy, with a focus on digital partners collaborations for EMEA and APAC (Kith, Zalando, Browns Fashion, ASOS, etc.)
• Drive pure...

EMEA Brand marketing director

Ralph Lauren

Aug 2017 - Aug 2019

• Lead brand strategy: strategy, planning and operations of campaigns on and off-line, ensuring 360 consistencies: wholesale & retail marketing, digital, media, PR, CRM
• Leverage and integrate consum...

EMEA Brand marketing manager

Ralph Lauren

Oct 2015 - Aug 2017

Develop, adapt and implement the global brand strategy for local markets amplification
• Manage campaigns co-creation process cross departments (PR, Media, Merchandising)
• Collaborate with internal a...

Marketing and Communication Manager


Sep 2014 - Sep 2015

• Implement the marketing & communications strategy for emerging markets
• Manage the implementation of the seasonal brand plans with local partners:
digital & social media programs, PR activation, i...

  • Digital Marketing


  • B2C Marketing


  • Digital Media


  • Marketing Budget Management


  • Marketing Communications Planning


  • Campaign Management


  • Strategic Marketing


  • Sports Marketing








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