Boris Carreau
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Boris Carreau
Brand building expert with 15+ years of experience: marketing, digital, merchandising, sales operations and media
Dubai - United Arab Emirates
Boris is open to new work opportunities
Brand enhancement expert with 15+ international experience in marketing, product, merchandising and buying for top fashion, lifestyle and FMCG brands
- Brands Boris has worked with
- Dyson
- Ralph Lauren
- PVH
- Adidas
Open to relocation
Open to Full-time work
- Permanent Positions
- Hourly Consulting
- Freelance Assignments
Head of marketing
Dyson
Jan 2022 - Present
• Develop and execute marketing, media, digital, product and brand strategies to deliver growth across Beauty, Floor care, Environmental care and B2B segments
• Owner of brand PnL, driving efficiency,...
merchandising & sales operations director
Ralph Lauren
Aug 2019 - Jan 2022
• Lead cross brand international special projects from brief to GTM strategy, with a focus on digital partners collaborations for EMEA and APAC (Kith, Zalando, Browns Fashion, ASOS, etc.)
• Drive pure...
EMEA Brand marketing director
Ralph Lauren
Aug 2017 - Aug 2019
• Lead brand strategy: strategy, planning and operations of campaigns on and off-line, ensuring 360 consistencies: wholesale & retail marketing, digital, media, PR, CRM
• Leverage and integrate consum...
EMEA Brand marketing manager
Ralph Lauren
Oct 2015 - Aug 2017
Develop, adapt and implement the global brand strategy for local markets amplification
• Manage campaigns co-creation process cross departments (PR, Media, Merchandising)
• Collaborate with internal a...
Marketing and Communication Manager
PVH
Sep 2014 - Sep 2015
• Implement the marketing & communications strategy for emerging markets
• Manage the implementation of the seasonal brand plans with local partners:
digital & social media programs, PR activation, i...
Digital Marketing
(Intermediate)
B2C Marketing
(Intermediate)
Digital Media
(Intermediate)
Marketing Budget Management
(Advanced)
Marketing Communications Planning
(Advanced)
Campaign Management
(Advanced)
Strategic Marketing
(Advanced)
Sports Marketing
(Intermediate)
German
Basic
French
Native
English
Fluent
Not specified.
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