Axelle Darpheuille


Open to Opportunities

Axelle Darpheuille

E-commerce manager & Digital Project Manager

Current Location

Paris, France

Axelle is open to new work opportunities

Currently E-shop manager at, french underwear brand, I am in charge of the French market. Based in Paris, my role is focused on reaching the goals and digital expansion of the brand.

Before that, I was able to prove myself as a E-commerce manager and Digital Project manager for a French luxury shoes brand in Paris, and also in e-commerce flash seller company in travel industry based in London.

Having a strong ethic in team work, I daily collaborate with all role and manage a intern, focusing to achieve the same goal: to optimize the sales and customer experience on website.

Having a creative mind and loving challenges and new projects, I am also a passionate photographer and art director at XAOR Agency, digital content creation agency, which I co-founded.
Contact :
Instagram : XAOR_agency

  • Brands Axelle has worked with
    • Bettina Vermillon
    • Secret Escapes
    • SNCF
    • Happybreak
    • Pernod Ricard
    • Kompass International
    • Dim Brands International
    • XAOR Agency
  • Axelle's past titles
    • E-Commerce Manager
    • Trading Specialist
    • Community Manager
    • Shop Assistant
    • Social & Community Manager
    • Sales And Marketing Representative
    • Shop Assistant
    • E-Commerce Manager
    • Photographer
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full time or Part time work

Employment Preference
  • Freelance Assignments
  • Permanent Positions
  • Hourly Consulting

E-shop Manager

Dim Brands International

Mar 2022 - Present

- Responsible for the website: set up and follow up of the commercial activities schedule, update of the brand pages, launch of new collections, follow up of sales and performance analysis.
- ...


XAOR Agency

Jan 2022 - Present

Freelance photographer based in Paris.
Currently available only on evenings and weekends for photographic projects.

- Photography : Fashion, portrait, corporate, products and eshop content
- Post-pro...

E-Commerce Manager & Digital Project Manager

Bettina Vermillon

Jul 2020 - Jan 2022

Selection, coordination and management of a supplier of the project between the supplier and the team at each stage

- Development and implementation...

Trading and planning specialist French market

Secret Escapes

Apr 2018 - Jul 2020

Making sure we offer the best products to our members by optimizing the performance of our live offers and monitoring online offer flows :

- Management of long-term strategic planning: recommendatio...

Community/Event manager


Apr 2016 - Sep 2017

- Development and implementation of digital strategy for the Lyon train stations
- Community management of the 79 train stations of Rhône-Alpes region on social media (Facebook, Twitter, Instagram, Wo...

  • E-commerce Consulting


  • Online Sales Management


  • Digital Strategy


  • Photography


  • Google Analytics


  • Salesforce Commerce Cloud (SFCC)


  • Salesforce Marketing Cloud


  • Salesforce B2C Commerce





Work Proficiency

Not specified.

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