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Alberto Cristofoli

C-Level - Strategic Executive Fashion, Luxury & Lifestyle | Consumer Products
Portfolio file
About

Analytical and strategic Executive with bottom line achievements in growing prominent projects. Keen understanding of how to shape a brand, drive a profitable business, and take a company to its next level. My international career has brought me wide-ranking ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ฒ๐˜…๐—ฝ๐—ฎ๐—ป๐˜€๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฒ๐˜€๐˜๐—ฎ๐—ฏ๐—น๐—ถ๐˜€๐—ต๐—ฒ๐—ฑ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€๐—ฒ๐˜€, ๐˜€๐˜๐—ฎ๐—ฟ๐˜-๐˜‚๐—ฝ ๐—ฎ๐—ป๐—ฑ ๐—ฑ๐—ฒ๐˜ƒ๐—ฒ๐—น๐—ผ๐—ฝ๐—บ๐—ฒ๐—ป๐˜ ๐—ผ๐—ณ ๐—ป๐—ฒ๐˜„ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€๐—ฒ๐˜€, turnaround and relaunch of ailing enterprises. In each of these fields I have achieved outstanding results, to the full satisfaction of stakeholders. CHARACTERISTICS - Strategist: natural propensity to identify suitable Business Model, Organizational Strategy and Industrial Vision. - Leadership: I am used to working across multiple sites. I make decisions after hearing my direct reports and careful examination of the data. - Excellent People Management Skills: team player, focused on training and development teams for continuous growth, strong loyal & commitment, won the respect of others through my integrity and desire to bring out the best. AREAS OF RESPONSABILITY โ€ข Manages the companyโ€™s P&L, General Management, defines short/long term strategic plans by coordinating the first reports. โ€ข Defines the international commercial strategy with respect to the companyโ€™s business objectives. โ€ข Guides trnasformation processes through strategic finance projects (M&A, PE). โ€ข Defines the commercial budget with respect to the companyโ€™s business objectives. โ€ข Defines opening/closing/repositioning retail plan. โ€ข Guarantees the vision strategy that will be defined and implemented through marketing and communication plans. โ€ข Leads the operations structure with the aim of evolving and updating it with respect to the future development of the company. โ€ข Oversees the strategic processes of creating corporate value and ethichal management. โ€ข Guarantees the productivity of the company and the skills of the structure. โ€ข Monitors the Kpi of the various company functions. โ€ข Shares the implementation of improvement activities with the management structure. โ€ข Develops and implements the business plan for the development of new business opportunities at a national and international level. โ€ข Guides, supports and develops staff in operational management and internal growth, in order to have an articulated and shared vision, mission and strategica plan. โ€ข Contributes to the implementation of managerial and objective management of the various company structures, bringing change and corporate culture.

Previous Brands
ERDEM
Pilotis
San Marino Outlet Experience
ANTONIO MARRAS S.R.L.
Staatliche Porzellan-Manufaktur MEISSEN GmbH
IAM LIFESTYLE SRL
Escada Italia Srl
Interfashion SpA
Giorgio Armani
Max Mara Fashion Group
Corneliani S.p.A
Volkswagen Group Italia S.p.A.
Work Experience
Strategic Global Sales Advisor - Member of the Executive Committee
Jan โ€˜23 - Dec โ€˜23
ERDEM

Support the CEO for the International Expansion of the Brand. Brand Strategy for Expansion - Business Plan 2024 - 2028 (Wholesale, Retail - E-commerce) - Introduction of Agents for USA, DACH, Scandinavia FY 2024 Sales +19% vs LY, +6% vs Budget

Member of the Advisory Board
Dec โ€˜21 - Nov โ€˜22
Pilotis

Support the CEO for International Business Development. Completed Projects for Etro Retail: Istanbul, Capri, Barcelona, Puerto Banus, Seoul, Tokyo Nagoya. Projects for Calzedonia: Intimissimi NYC, Calzedonia NYC

Center Director
Apr โ€˜20 - Apr โ€˜21
San Marino Outlet Experience

Site start-up, Keep good relationship with the Republic of San Marino, Hiring & Training Staff, Implement Key Processes, Open the Center (July 2021).

Strategic Management Advisor
Jan โ€˜19 - Dec โ€˜19
ANTONIO MARRAS S.R.L.

Refine New Brand Strategy, Business Plan 2019 - 2023 (Wholesale- Retail - E-commerce) for Project Finance

Chairman & CEO Meissen Italia S.r.l
Jan โ€˜15 - Dec โ€˜17
Staatliche Porzellan-Manufaktur MEISSEN GmbH

Manage the Transition, Business Development

Chairman & Founder
Jan โ€˜14 - Dec โ€˜23
IAM LIFESTYLE SRL

Strategic Consulting | Brand Strategy & Expansion | Interim Management | Board Member | Turnaround | Private Equity | M&A

CEO & General Manager
Jan โ€˜08 - Dec โ€˜13
Escada Italia Srl

Manage the transition, Reorganize activities and revive the Business

Subsidiary Director - Member of the Executive Committee
Jan โ€˜06 - Dec โ€˜08
Interfashion SpA

Manage the Transition, New Business Development: Start-up Project HIGH 1989 - 2006 Licensee Marithรฉ et Franรงois Girbaud. From 2006 Owner HIGHยฎ Everyday Couture by Claire Campbell

Europe Retail Director - Member of the Executive Committee
Jan โ€˜03 - Dec โ€˜05
Giorgio Armani

Manage the Change: New Business Model, European Retail Business Restructuring, Productions aligned.

Prรฉsident Directeur Gรฉnรฉral
Jan โ€˜99 - Dec โ€˜03
Max Mara Fashion Group

Company Start-up, Retail Business Model: from Franchise to direct Retail

Managing Director
Jan โ€˜99 - Dec โ€˜03
Max Mara Fashion Group

Direct Retail Management and Business Development

International Retail Division Manager
Jan โ€˜95 - Dec โ€˜99
Max Mara Fashion Group

WW Development and Management of Franchise, Subsidiaries with Agents.

Export Area Manager
Jan โ€˜94 - Dec โ€˜95
Corneliani S.p.A

Development of Wholesale and Management of Agents, Key Accounts - Product Quality Audit.

Area Manager
Jan โ€˜91 - Dec โ€˜94
Volkswagen Group Italia S.p.A.

Management of Dealers - Spare Parts Production Supervision and Distribution.

Languages
English - Fluent
French - Fluent
Spanish - Fluent
Italian - Native
Education & Training
San Diego State University
โ€˜94 - โ€˜94
Sales & Marketing
San Diego State University
โ€˜93 - โ€˜93
Management and Business
Universitร  degli Studi di Verona
โ€˜85 - โ€˜90
Bachelor's degree
31100 Treviso, Province of Treviso, Italy