I am highly analytical and commercially minded ecommerce leader with 10 years ecommerce experience in online trading and merchandising. I have extensive experience in optimising and growing digital performance by translating data insights into commercial strategy. My strong commercial acumen, excellent communication and interpersonal skills enable me to influence and motivate others to implement data driven strategies to deliver success. I have a proven track record of recruiting and developing high performing online trading teams.
Managing and optimising website content to improve users online experience and conversion. A responsible and creative role that drew on my extensive wine knowledge and comprehensive understanding of the Majestic proposition and varied customer profiles.
I have ownership for the front end strategy of the website. Optimising the mobile and desktop site to improve user experience and increase conversion.