Vincent Ciret
International luxury leader with 20+ years in merchandising, buying, and commercial strategy at global and regional level. Proven track record driving omnichannel performance across wholesale, retail, and eCommerce, with deep expertise in cross-cultural markets, collection planning, and consumer-led assortment development. Known for building bridges between creative vision, operational execution, and client experience.
Scope: E-Commerce, CRM & Clienteling, Buying & Merchandising, Planning & Allocation, In store Visual Merchandising | 200+ stores (retail, web, franchises, outlets, duty free, wholesale) | 12 markets across APAC (inc. China and Japan) | 5 direct and 20+ indirect reports
Scope: Buying & Merchandising, Planning & Allocation, In store Visual Merchandising | 200+ stores (retail, web, franchises, outlets, duty free, wholesale) | 12 markets across APAC (inc. China and Japan) | 2 direct and 10 indirect reports
Synopsis: Implementation of a centralized merchandising and supply chain unit across Asia Pacific and China whilst revitalizing the brand image through appropriate buying strategies to support the new creative direction. On the other hand, launch and development of the brand in the MENA region managing key business partners. Scope: Buying, Planning, Allocation, Retail and Business Development | 40+ POS (retail, franchises, outlets) | 13 markets across APAC, China & MENA | 2 direct and 10 indirect reports
Synopsis: Implementation of buying and merchandising strategies to guarantee the successful local and international expansions of the brand as well as its repositioning in terms of image, whilst optimizing the merchandising operations to improve the profitability of the brand. Scope: Buying, Planning, Allocation | 65 POS (standalones, concessions, web, franchises, outlets) | Across Europe & USA | 8 direct reports
Synopsis: 4 walls’ management, ensuring business opportunities were maximized as well as brand standards were achieved, through effective team management whilst leveraging all clienteling tools. Scope: Retail Operations | 15 direct reports
Synopsis: Initiation of market surveys to profile customers and identify their expectations towards the brand in order to advise the board of directors on the ideal positioning of the lines and to provide the creative teams with range planning briefs. Coordinated the buy for the 15 stand-alone stores in Europe and advised the 15 department stores on their selection in order to harmonize the range planning within the zone. Scope: Buying, Planning, Allocation, Retail Operations & Marketing | 30 POS (standalones and department stores) | Europe | 1 direct report