Léa Ollivier

Im' looking for a marketing and communications job in fashion or design

Hello, My name is Léa. After studying fashion design and marketing for 6 years, I worked for 3 years in a strategic fashion consultancy. I'm looking for a job to take on new challenges in my professional career. Let's talk about it!

Previous Brands
Areas France
Encaoua consulting
Fédération Française du Prêt à Porter Féminin
Peclers Paris
SMCP – Sandro, Maje, Claudie Pierlot, De Fursac
Studio Cena
Work Experience
Strategic Planner & Brand strategist
Mar ‘22 - May ‘22
Peclers Paris

Prospective and emerging trends research: •Understanding the socio-cultural context and identifying consumers' aspirations. •Conceptualisation and drafting of the agency's major prospective reflections. •Identification of socio-cultural signals •Continuous monitoring of the agency's key sectors: fashion, design, beauty and lifestyle. •Construction of customised presentations and conferences on current and future trends. Brand strategy: •Reflection, benchmarks and immersions in order to understand the challenges and objectives of our clients. •Creation of recommendations for our clients: portraits of aspirational targets, brand platforms, brand activation levers, innovation territories. •Creation of coherences and echoes between the brand strategy and the offer strategy of our clients, in partnership with the style teams.

Trend Forecaster & Brand Strategist
Sep ‘21 - Now
Self employed

Co-founder of Studio Cena
Sep ‘21 -
Studio Cena

Creative tableware studio From Pre-loved to Re-loved tableware.

Consumer trends & insights assistant
Jan ‘21 - Jul ‘21

Societal monitoring & prospective marketing- •Permanent monitoring: socio-behavioural and marketing feed of NellyRodi files •Animation & reporting of internal 'Hot Topics' meetings •Assistance in carrying out market studies, societal and sectoral monitoring- Retail, innovations & technologies Insights & Strategic marketing expertise - Fashion, Beauty, Design, Food & Service •Contribution of insights and marketing content to editions- Annual and seasonal issues •Societal and sectoral studies •Consulting projects •Methodological reflection, implementation and operational follow-up of the folders •Iconographic research and PPT/InDesign mock-ups •Briefs participation for internal and freelance

Strategic Planner & Brand Strategist
Sep ‘20 - Dec ‘20

•Prospective research •Qualitative studies •Sectoral monitoring •Zeitgeist •Iconographic research

Sales assistant
Jul ‘19 - Aug ‘19
SMCP – Sandro, Maje, Claudie Pierlot, De Fursac

Sales- •Welcoming, accompanying and developing customer loyalty through adapted and personalised advice •Development of sales performance Merchandising- •Maintaining the merchandising of the sales area •Layout of the sales area and arrangement of the products according to the directives of the head office •Inventory control

Communication Officer
Jan ‘19 - Jul ‘19
Fédération Française du Prêt à Porter Féminin

Print- Federation Magazine •Briefing with the design and art direction agency PIC •Coordination of photo shooting Event- TRAFFIC trade fair •Communication of the exhibition •Management of supplier/sponsor relations •Supervision of the trade fair conferences •Organisation and coordination of afterworks and masterclasses Digital- •Launch campaign of the AGENDA MODE app •Participation in the V2 brief of the AGENDA MODE application •Management of the Wordpress back office of the pretaporter.com website •Creation of monthly newsletters •Community manager - Instagram/ Facebook/ Twitter/ LinkedIn

Innovation intelligence officer
Jan ‘19 - Jun ‘19
Encaoua consulting

Curation & forcasting- Supply chain, eco-mobility and UX/UI •Research report •Synthesis articles •Newsletter writing

Event Sales Manager
Mar ‘18 - Jun ‘18
Areas France

Sales- Event catering for trade fairs and conferences The Grand Bal Masqué at the Château de Versailles - VivaTechnology - Foire de Paris - Paris Healthcare •Development of commercial offers and briefing of customer requests •Preparation of customer quotations •Preparation of operating files and orders with service providers •Preparing and sending invoicing elements to clients

Event project manager
Oct ‘17 - Mar ‘18

Events- Organisation of recruitment fairs specialised in finance •Participant relationship manager •Management of participants' registrations •Management of relations with sponsor partners •Management of relations with the various service providers (rental, hosts, creation) •Management of guest speakers •Logistical follow-up •Post-event qualitative follow-up Digital- WallFinance/ AGEFI Emploi •Community manager - Facebook/ Twitter/ LinkedIn

French - Native
English - Work Proficiency
Spanish - Basic
Education & Training
Universite de la Mode - Lyon
‘19 - ‘21
Master Mode & Communication
Rostand - Roubaix
‘18 - ‘19
FCIL Image et Communication de mode
Université Paris 13 - Paris
‘17 - ‘18
La Calade - Marseille
‘15 - ‘17
BTS Design de Mode, Textile et Environnemment option Mode
Camille Claudel - Blois
‘12 - ‘15
Paris, France