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Sophia Munro

Brand Consultant I Buying I E-Commerce I Trading I Brand Conception
About

A focused, driven, and creative retail specialist with over 14 years experience in fashion, buying, and e-commerce. I have proven skills in planning, trading, data analysis, and content creation. My background includes global luxury brands right through to high street brands as well as small start-ups. In my most recent role, I was the Senior Buyer at ASOS.com where I was instrumental in implementing forward thinking processes and improving the productivity and profit of multiple buying departments.

Previous Brands
Nola London
ASOS.com
Urban Outfitters
Harrods
Work Experience
Consultant
Apr ‘21 -
Nola London

Senior Buyer
Oct ‘12 - Aug ‘21
ASOS.com

Junior Buyer
Jun ‘09 - Oct ‘12
Urban Outfitters

Buyers Admin
Oct ‘07 - Jun ‘09
Harrods

Languages
English - Native
Recommendations
James Barron
Senior colleague - Global Buying Director, Asos.Com Full-Time
Oct 2012 - Aug 2021

Sophia is a very talented individual, strong buyer and team leader. She progressed during her time and I would recommend her to any business. Strong analytical as well as creative. She drove several projects for me at Asos, and grew the business. Good skills with people.

David Clarke
Direct manager - European Trading Director, Asos.Com Full-Time
Oct 2012 - Aug 2021

Sophia is great to work with. Super commercial, hard working, and a great leader of a team. Sophia is equally comfortable creating product strategies, as driving process improvements. And she certainly knows her trends. Would be a great asset to any project or team

Danny Tudor-Jones
Direct manager - Head of Buying, Asos.Com Full-Time
Oct 2012 - Aug 2021

Sophia is a fantastic buying professional, passionate about great product, people and processes. Always looking for ways to improve herself and her team, she is a nurturer and a very strong leader. Insightful and driven to learn, Sophia also likes to challenge the status quo of a business to find better ways of working and a more productive environment. A high level thinker and a pleasure to work with.

Oliver Tezcan
Direct manager - Head of Buying , Asos.Com Full-Time
Oct 2012 - Aug 2021

Sophia is a standout product person and manager. I recruited her into the men's brands team at Asos and worked with her for over a year. During that time I was impressed by Sophia's ability to manage up and down, her organisation and efficiency, and her positive and friendly attitude which made her so popular with both her team and management. Sophia would be an asset to any organisation.

Education & Training
University of Derby
‘02 - ‘05
Bachelor of Arts - BA
Fashion Design & Communication
London, UK