Experienced Head of Sales and Showroom Manager with international experience in fashion and luxury retail, with almost 15 years working with prestigious brands. Expertise in luxury/high-end Wholesale distribution networks. Strength in problem solving, ability to work in a deadline-driven work environment, attention to detail, and ability to multitask. Results focused with commercial awareness and developed organisational skill. Clear, multi-lingual communicator (fluent in Italian, French, English and Spanish). Able to build and manage a happy, high performing teams. Strong client relationship management skills. Proficient in a range of tasks from sales, to logistics, recruitment, people management and presenting to senior stakeholders. Master’s degree in Public Relations and Bachelor Degree in Modern Languages. Master in digital Marketing.
I am responsible for the business development of 12 international brands (Missoni, Staud, Re/Done, Mother Denim, Norma Kamali, L'Agence, Frame, Paige, 360 Cashmere, Equipment, Jakke). In addition, I manage the wholesale and retail sales teams (12 people). My responsibilities include defining sales strategies and sales development for existing accounts, as well as developing key accounts and creating partnerships. I oversee four international sales campaigns annually, in addition to working with brands and partners on product development. I also conduct performance analysis, reporting, sales forecasting, and budget monitoring. Furthermore, I oversee the commercial management of Le Bon Marché and Galeries Lafayette stores, which led to the opening of three stores in La Samaritaine and Bon Marché.
I was responsible for defining commercial and visibility strategies for Trussardi brands, including Woman, Man, Accessories, and Shoes : I managed six sales agents in France and developed a portfolio of 120 multi-brand boutique and key accounts. I was responsible for the management of 2 sales campaigns per year, each spanning a period of three months. In addition, I was responsible for managing the sales management of 10 Galeries Lafayette France corners, which included 15 people.
I was responsible for sales development in connection with a new Showroom opening for the brands Miss Sixty and Energie in Milan. My duties included: • International sales prospecting for the wholesale European market with EMEA B2B customers, including multi-brand boutiques, stores, and online stores • Showroom management and organization during sales campaigns • Sales administration support
Showroom Manager for the brands: Viktor&Rolf, Dsquared2, JustCavalli, and Maison Margiela 6. My duties included: • Organizing sales campaigns (4/year) • Managing internal and external events • Providing support for catwalk preparation • Recruiting and training showroom teams of up to 50 people • Coordination of general services and management of supplier budgets
Sales Representative for the brands John Richmond, Richmond X, and Rodolphe Menudier. I planned premium customer meetings in France and Belgium, organized the showroom and trade shows, presented collections during sales campaigns, and provided retail support for two single-brand boutiques.
I developed and maintained e-commerce customer relationships via the website back office. My responsibilities included direct sales, customer advice, dispute handling and database management.
• Processing international sales orders (North European Countries), assisting businesses and customer/supplier relations. • Customer support service (managing delivery enquires, complaints and product enquiries).
• Processing international sales orders (Spain, South Africa, South America , Brazil and China), assisting businesses and customer/ supplier relations. • Customer support service (managing delivery enquires, complaints and product enquiries).
Direct Marketing, including Marketing campaigns follow-ups, market research, European customers communications, collaborating in sales/procurement projects, translating technical documentation