Mena Business Development
E-commerce Business, Retail Consultancy
- Tripled business growth in 5 years (Retail/Wholesale Distribution Channels; including online/offline). - Managed 8 Distributors across eight regions (i.e., G.C.C, Egypt/Africa, Iraq, Lebanon & Jordan). - Helped accounts improve businesses’ processes & negotiated increased investments to the Brand. - Distributor negotiation plus reward programs/processes to diversify a channel or add new channels. - Worked with Distributor partners to make them profitable on their P&L statements. - Set Distributor/Partner Contracts: Prospecting, Management, Negotiation, and Implementation. - Ensured Brand Standards were followed through and implemented at the Distributor level. - Pursued Business expansion and Brand Development/Operations in the MENA/Africa region. - Managed/Co-ordinated seasonal sales meetings for all Distributors. - Management/negotiation with internal stakeholders to deliver the best service to Distributors. - Constant focus on Brand (Internal) P&L management and improvement. - Got Brand Award for the highest LFL growth region (2019)
- Pursued Own Business in the G.C.C and India. - Worked (including training and development) with a Network of people to distribute products. - Products distributed include holiday packages, luxury watches, health products & water/air purifiers.
Key Achievements: - Opened and Managed +40 Stores with +300 Staff across the G.C.C - Launched Nautica in the G.C.C. with a Major Brand Marketing Campaign in 2007 - Initiated/Successfully implemented Best Practice Tools to improve Management of People, Merchandise, Marketing and Operations. Job Responsibilities: - Overall accountability for Sales and Bottom Line Profit for my Brands. - Strategic Planning, Budgeting, OTB, Buying & Merchandising, Inventory Management, Marketing, Pricing, Brand Management, Store (Projects, Operations and Visual Management). - Principle Relations