Rohan Sreeram
I have hands-on retail experience in client advising, upselling, and inventory control, particularly within beauty and fragrances. I thrive in fast-paced environments, excel at engaging customers, and am adaptable with tasks and schedules to ensure a positive and efficient shop floor presence.
• Led content development and execution across 3 Britannia accounts, achieving over 50% overall follower growth by streamlining content using performance data from Meta Business Suite, with one account growing by more than 110% • Optimised content workflows for all accounts by identifying and resolving production inefficiencies, resulting in shorter execution timelines • Secured an annual client retainer worth ₹10cr (£850k) by collaborating with senior leadership on a pitch by conducting market research, sentiment analysis, and strategy brainstorming • Executed 2 campaign briefs, including a DVC and influencer campaign, by generating creative ideas, organising meetings, and sourcing vendors
• Managed day-to-day BAU posting across 3+ regional accounts for Godrej Properties, India’s largest real estate developer • Boosted engagement 11x and increased followers by 15% on Godrej Properties’ Mumbai regional account by enhancing content creation through moment marketing • Led the digital launch for Godrej Park Springs, an upscale apartment community based in Pune, from ideation to execution
• Attained 900% viewership growth, 800% follower growth and a 2.5x engagement boost by tailoring an effective content plan and capitalising on relevant trends for Eszett, a Gen-Z focused clothing brand • Developed brand identity for a children’s clothing company based in the Maldives • Organised 10+ product shoots, overseeing cataloguing, production and final asset delivery, while reducing production costs 40% by negotiating costs with vendors
• Managed social media content for 3 clients across entertainment, fashion, and politics, including Maamla Legal Hai (Posham Pa Pictures’ No.1 rated Netflix TV show) and Paris World, an ethnic wear retailer • Curated content that delivered a 25% increase in engagement for the Posham Pa Pictures account • Shaped high-impact campaign content that secured electoral wins and generated 10M+ in reach for 3 politicians from 2 national parties in the 2024 Indian General Elections