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Silvia Scudella

Senior product Designer
Previous Brands
and Accesso (@Rubra S.r.l and Marco (pvt) LTD-Karachi
DIADORA SPA
Free Lance
Knitwear Datch, Dach
Lotto Sport Italia
Moncler
Siretessile
Work Experience
Senior Graphic Designer Apparel Designer Print Designer/ Writer
Jan ‘22 - Now
Free Lance

I have had various experiences as a freelance designer for studios and companies operating in different fields: product, design, graphics, and communication. In the clothing sector, I mainly worked on outdoor collections for clients in China, Hong Kong, and Taiwan, which included the ideation of the project, fabric research, technical sheets, and accessory design. Furthermore, I collaborated with brands such as Diesel, Franklin and Marshal, and with Metodo Studio in Treviso for the creation of Dolce and Gabbana's furniture/home collection.

Senior Apparel and Accessories Designer/ Print Designer/ Product Developer and Coordinator Style Department
Sep ‘10 - Jan ‘22
Lotto Sport Italia

With the style team, I am responsible for researching, designing, and coordinating the technical aspects of sportswear and leisure clothing lines. Additionally, I handle fast-fashion projects and those dedicated to the company's main testimonials, and I have provided support for the collaborations that the company has decided to undertake (Damir Doma - Rafael Kouto - Primark - Gaelle....).I have also coordinated some campaign for Lotto Adv with KesselsKramer Agency in Amsterdam. Specifically, my responsibilities include: Researching trends through specific websites (WGSN), social networks, and travel Finding fabrics, often directly from manufacturers in Asia and Europe or at trade fairs Creating graphics and jacquard fabrics as well as designing product complements (zippers, elastics, buttons, etc...) Creating sketches, prototype cards, and color variations Passing models and details to the pattern maker and prototype maker. Traveling to production sources to deliver new models, check first prototypes, approve graphics, and search for fabrics and accessories Traveling to major clients to present the collection from a technical and style perspective and presenting to the commercial area and Italian and foreign clients at the company Industrializing garments for sampling Discussing product costs with production sources and product marketing Collaborating with the communication office on texts during advertising campaigns and photo shoots.

Senior Product Developer
Jan ‘08 - Jan ‘10
Moncler

As a Senior Product Developer for Moncler Enfant, I worked closely with the headquarters to receive the necessary information for the reinterpretation of a product similar to the adult lines but in smaller sizes for Moncler Enfant and Bebé. Within the company, I worked closely with pattern makers and prototype makers to create a perfect, high-quality product for children. During my time at Altana, I also provided my graphic design and fashion design skills for Gucci Kids, Moschino Kids, and Pinko Girl licenses.

Product Developer
Nov ‘07 - Sep ‘08
Knitwear Datch, Dach

Product Development Manager for Knitwear across all lines and Fashion Designer for Ninelives and Puebla. Accessory Designer for leather bags, belts, gloves, and various other accessories. I worked for three months in Karachi, Pakistan at Rubra's (Maxco) company, where samples and production were developed. During these three months, I had the opportunity to enrich my knowledge in the field of product development and I was able to deepen my skills regarding fabrics, printing and embroidery techniques, washes, and various treatments. I honed my skills in interaction and collaboration with assembly line workers and learned a lot from them about how to address specific product-related issues, as well as how to optimize the timing in the creation of prototypes and samples. In Karachi, I coordinated a team of 5 people.

Apparel Product Developer and Designer
Nov ‘07 - Sep ‘08
and Accesso (@Rubra S.r.l and Marco (pvt) LTD-Karachi

Product Development Manager for Knitwear across all lines and Fashion Designer for Ninelives and Puebla. Accessory Designer for leather bags, belts, gloves, and various other accessories. I worked for three months in Karachi, Pakistan at Rubra's (Maxco) company, where samples and production were developed. During these three months, I had the opportunity to enrich my knowledge in the field of product development and I was able to deepen my skills regarding fabrics, printing and embroidery techniques, washes, and various treatments. I honed my skills in interaction and collaboration with assembly line workers and learned a lot from them about how to address specific product-related issues, as well as how to optimize the timing in the creation of prototypes and samples. In Karachi, I coordinated a team of 5 people.

Home Textile Designer, Apparel Designer, Graphic Designer, Photographer
Jan ‘04 - Nov ‘07
Siretessile

Product Designer of home linens, objects and clothing. destined fo large: retales. create graphic, products, as well as photographs and texts in various languages to be included in catalogs, fiyers, and leaflet. also design packaging and labels. Here, leamed to manage various printing techniques and developed a quick method for constructing allover prints and jacquard fabrics. Specifcaly, my responsibilities included: « Trend research, creation of color palettes and mood boards » Creation of print alover and placed graphics) « Product design, color variations and technical specifications « Travel to Asa for product research and discussion of product costs « Travel to Europe fo printing. dyeing, and weaving mills « Creation of packaging. labels, and flyers « Photography and rendering for inclusion i fiyers and catalogs « Texts in various languages or catalogs fyers, or labels « Full creation of a Boy and Gi clothing fine dedicated to large retailers = Creation of specific fines dedicated to specific brands (large etales)

Assistant Apparel Product Developer and Assistant Apparel Designer
May ‘01 - Dec ‘03
DIADORA SPA

I carried out tasks ranging from compiling technical sheets to designing products for the catalog, to selecting fabrics, colors, and yarns.

Languages
English
Education & Training
Veneto Formazione
‘17 - ‘18
Graphic Design
Graphic Design
31044 Montebelluna, Province of Treviso, Italy