Management de l'E-Business et CRM chez Designer Brands Fragrances au sein de la division Luxe de L'Oréal.
3 ans d'expérience dans l'industrie du luxe sur le développement des data driven stratégies dans l'e-commerce, e-retail, CRM et sur la digitalisation des expériences client en point de vente.
Brésilienne native, 5 ans sur Paris. Portugais native et bilingue en Français, Anglais, Allemand et un niveau professionnel d'Espagnol.
Open to relocation
Open to Full-time work
Couture Fragrances Brand Manager @L'Oréal International Distribution
L'Oréal
Mar 2020 - Present
Brand Management of 6 of L’Oreal Luxe Couture Fragrance brands including Prada, Valentino, Mugler, Maison Margiela & Viktor & Rolf, at LID export business unit at EMEA level.
- Go to market of 6 br...
Chef de Projet International E-Business et CRM @ L'Oréal Luxe
L'Oréal
Dec 2017 - Mar 2020
Developing E-Business and CRM acceleration strategy for the Designer Brands Fragrances portfolio.
- CRM Program V&R - GDRP transition project
- V&R USA DTC launch (Demandware): https://us.viktor-rolf...
International E-commerce and Client Experience Project Manager
Parfums Christian Dior
Jul 2017 - Dec 2017
Assistante Chef de Projet E-Business International- YSL Beauty
L'Oréal
Jan 2017 - Jun 2017
• E-commerce (DTC) :
1. Support on the coordination of the 5 YSL e-commerce sites (FR, US, UK, CN, JP): Webmastering of catalogue (product releases management), content management according to local ...
Assistante Chef de Projet E-Retail Europe
CHANEL
Jul 2016 - Jan 2017
• Gestion de demandes d’agrément des e-retailers et validation des sites de la région Europe.
• Validation des maquettes des espaces CHANEL et coordination des ouvertures E-retail avec la Direction Ar...
Influencer Management
(Advanced)
Digital Media
(Intermediate)
Event Marketing Strategy
(Advanced)
Budgeting & Forecasting
(Intermediate)
International Project Management
(Advanced)
E-commerce Management
(Advanced)
French
Fluent
English
Fluent
Portuguese
Native
German
Fluent
Italian
Work Proficiency
IÉSEG School of Management
Master of Science (M.Sc.)
2015 to 2017
IÉSEG School of Management
Double Degree Bachelor Program
2014 to 2015
Escola Superior de Propaganda e Marketing
Bachelor's degree
2012 to 2014
Stefan-George-Gynmasium, Bingen am Rhein, Germany
High School / Gymnasium
2010 to 2011
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