An instinctive and experienced brand and marketing communications leader, with 20+ years in executive and consultancy roles, working for established and rising premium lifestyle brands across retail, fashion, homewares, games, telco, and real estate sectors.

I deliver consumer-centric multi-channel marketing and brand strategy; connecting the dots to engage consumers, create conversations, increase brand awareness, and ultimately drive commercial outcomes.

I am flexible and can deliver great work in a fast-paced environment. I like to make things run smoothly but I am also OK with a bit of grey, and if needed, I build process to create structure and organisation.

Super organised, able to calmly jump between projects, managing competing, and sometimes conflicting priorities, I quickly get into the detail to assess, review, recommend and implement improvements to output, procedures and team dynamic.

People focused and naturally curious, I get satisfaction from developing others and have a track record building and transforming teams. Skilled in leading teams across brand, content, digital and PR, creating an environment that inspires and drives ambition, while allowing people to be themselves and bring their best work to the table.

If you need solid marketing capability on a freelance or interim basis, and want someone professional, strategic, and nice; I would love to speak with you.