With a decade of experience in the retail industry, I have successfully managed diverse roles across purchasing, merchandising, and sales. My background includes working with renowned brands and high-performing teams, where I have developed expertise in selecting products, optimizing inventory, and delivering exceptional customer experiences. Throughout my career, I have consistently driven results through a deep understanding of market trends, strategic buying, and effective merchandising. I am passionate about building strong partnerships with suppliers, enhancing product visibility, and ensuring that each customer interaction reflects the brand’s values. I am always looking to further develop my skills and contribute to innovative projects that enhance the retail experience. My professional experiences allowed me to develop solid key skills: strong leadership, highly attitude of teamwork, analysis / purchasing KPIs (Open-to-buy), Ready-to-wear, footwear and home decoration purchasing process as well as excellent communication and negotiation in multicultural environments (New York, Paris, Milan, London, Los Angeles ...). Trilingual: Spanish, English and French.
I assist in various sales for luxury brands such as: Dolce & Gabbana, Jimmy Choo, Prada, Fendi, Zadig & Voltaire, Maison Kitsuné, Gucci, Hugo Boss, and more... with the following activities: - Customer Service: Assisting customers by providing product information, answering questions, and offering recommendations based on their needs. - Sales Operations: Managing sales transactions, handling payments, and ensuring that the sales process is smooth and efficient. - Product Display: Organizing and maintaining product displays to ensure that the store is visually appealing and well-stocked. - Stock Management: Assisting in inventory control, including restocking shelves, organizing stockrooms, and tracking product availability. - Team Support: Collaborating with colleagues across departments to ensure that daily store operations run smoothly, adapting to different roles as necessary.
● Responsible for 65 local and international Ready-to-Wear brands (semi-luxury, fast fashion and private labels) for 134 points of sale and e-commerce ● Open-To-Buy management and daily / weekly Business Review (sales, rotation, mark downs, turnover and margin and purchasing plans), managing high volume data processing to ensure business profitability in collaboration with the supply chain ● Business analysis and strategy implementation for stock optimization (maintaining consistency in purchasing and compliance with core offers) ● International brands negotiation building long-terms relationships and win-win agreements ● Coordinating visual merchandising, store planning, digital and marketing teams to be align with buying team strategy ● Purchasing processes restructuring reducing costs and delivery times
● Responsible for 84 brands for 110 points of sale and e-commerce ● Budget planning and objectives by brand and OTB follow-up ● Purchasing orders development by regions, (assortments, brands, sizes, weather) and prices validation ● Strategie improvement for aging stock control ● Brands selection and product mix according to commercial strategy ● Business analysis and stores and brands forecast performance ● Strengthened collaboration with stores
● In charge of purchase orders and administrative assistance ● Responsible for updating daily and monthly reports ● Sales analysis: items selection for automatic replenishment (SAP) ● Costs negotiation with suppliers
Pastry preparation Ingredients purchases Customers and suppliers research Accounting Preparation and delivery orders Pastries sales
● Restaurant d'une capacité de 200 couverts ● En charge de l'élaboration des menus et de la pâtisserie au jour le jour, fiches de réquisition ● Responsable de l'organisation des réceptions
Préparation de pâtisseries pour les 5 restaurants de l'hôtel et du centre de congrès avec plus de 10,000 personnes par événement
I am pleased to recommend Marcela, we worked closely, I have witnessed firsthand her exceptional skills and dedication. Marcela consistently demonstrates strong work ethic, attention to detail, and a proactive approach to problem-solving. Best regards,