Aude Pecheux
-
Marketing and Communication Director with a 20 year experience working in the Luxury industry, benefiting from a wide-ranging product knowledge in Fashion, Fragrance and Jewellery. Advanced skills in three main areas: Product Marketing, Image & Communication, Strategy. Member of the Executive Committee since 2007, I have proven record of leadership and entrepreneurship with good organizational abilities and a strong result-orientation.
- Brands Aude has worked with
- PARIS ICICLE
- TINY DHARMA
- Delvaux
- Chloé
- Cartier
- Aude's past titles
- International Marketing Director
- Entrepreneur
- Director Marketing Communications
- Marketing Director
- Director Of Licensing
- Coordination Manager
- Jewelry Manager
To be discussed
Open to Full-time work
- Permanent Positions
INTERNATIONAL MARKETING DIRECTOR
PARIS ICICLE
May 2019 - Now
Founded in 1997, Icicle is a leader in high end ready to wear in China, with an eco-conscious vision. Teaming up with the founders, upgrading of the brand in all its dimensions (visual identity, image...
Entreprenerial project
TINY DHARMA
Aug 2017 - Apr 2019
Creation and construction of a wellness center in Nusa Lembogan, Bali.
MARKETING AND COMMUNICATION DIRECTOR
Delvaux
Jan 2015 - Aug 2017
Main functions : Strategy, brand postioning, communication, visual identity, press, events, digital, CRM, visual merchandising
• Defining brand positioning, on and of f-line identity (brand book, gra...
MARKETING DIRECTOR
Chloé
Feb 2011 - Apr 2014
Main functions : Architecture, Visual Merchandising, CRM, Visual Identity ,
Leading a team of 10.
Within the implementation of the new customer centric organization and in line with the Maison devel...
LICENCE DIRECTOR
Chloé
Nov 2007 - Feb 2011
Shoes (IRIS), Sunglasses (Lamy, Marchon), Children RTW (CWF), Swimwear (Albiseti), Japanese license
Business unit of 80 M€
Main functions : leading a team of 10 product managers and designers, from co...
International Marketing
(Advanced)
Creative Marketer
(Advanced)
Creative Marketing
(Advanced)
Licensing
(Advanced)
Strategic Content Development
(Advanced)
Strategic Creative Development
(Advanced)
Digital Business
(Advanced)
Social Networking
(Advanced)
French
Fluent
English
Fluent
PARIS MOORTGAT PARIS
EXCELLENCE IN MANAGEMENT
to 2010
PARIS KEDGE BUSINESS SCHOOL
MBA, MANAGEMENT TRACK
1996 to 1999
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