Creative and Strategic Business Development Professional with a 15-year track record in elevating the luxury fashion and interior design sectors. Recognized for strategic decision-making, strong analytical skills, and business acumen. Seeking to leverage my entrepreneurial spirit, collaborative skills, and process oriented mindset.
A division of the haute couture embroiderer Montex, Maison d'art CHANEL, Studio MTX, is positioned in the architecture and interior design market. It offers original creations, blending various techniques and a wide variety of materials, which are incorporated into daring, high-quality architectural projects. These projects range from small-scale objects such as furniture and lighting to larger spaces, including screens, walls, and wall coverings. Founded in the late 1940's, the Montex Haute Couture embroidery workshop created Studio MTX in 2013 to explore a new field of expression in embroidery: interior design. By moving embroidery from clothing into space, a new savoir-faire emerges, drawing on the vocabulary of traditional embroidery to develop its own language. The thread becomes a cable, riveting borders on couture, and the sequin evolves into a thermolacquered aluminum module. The Studio offers decorators and interior designers unique materials born from the combination of techniques from different fields of the applied arts, including embroidery, weaving, tapestry, and leatherwork.
Co-launched a start-up in collaboration with the creative director and the investor, assuming a key role in defining and executing the go-to-market strategy.
I have had the privilege of collaborating with Bart Leirs on several projects, and each experience has reinforced my admiration for his multiple talents and work ethic. Bart was instrumental in encouraging me to launch Studio M, offering invaluable advice on financial planning, business strategy, and commercial operations. His insights were not only a testament to his knowledge but also to his genuine dedication to fostering success in others. Our professional relationship flourished through various collaborations, where Bart's expertise in business strategy consistently shone through. His commitment to success was evident in every task he undertook, always aiming to elevate the project's quality and outcomes. One instance that stands out was our joint work on a rebranding project for GERT VOORJANS. Bart's role as Manager was pivotal in this project. His creative insights and planning were crucial in redefining the brand's image. His ability to manage projects, lead teams effectively, and deliver innovative solutions underlined his skills in project management and co-creative direction. Bart's contributions went beyond just professionalism; his blend of creativity, strategic thinking, and leadership profoundly impacted our project's success. His influence has been a significant catalyst in my professional journey, and I am confident that he will continue to inspire and succeed in all his future endeavours.