Brands : --> Sisley, EvidenS de Beauté, L'Oréal Pro, PUIG, Coty, Luxe Perfumes FZC, JuJuin NYC, Orizalab, ...
Key Responsibilities : - Creation of 360 worldwide product makeup launches in store. Création of the merchanding and retail elements : Windows displays, podiums, PLV for stands, flagship & maisons, tiles, POS materials. - Creation of the permanent & institutional materials regarding the needs in store. - Creation of the new merchandising & retail makeup concept. - Collaboration of the new makeup open sell system (backwall formats, C1, C2, TR gondola)
Key Responsibilities : - In Addition to the previous scope, I’m working on the brand constancy & the new brand positioning of Bobbi Brown. - Development of new concepts of unit displays to highlight the new brand positioning with a full VM rework of the store. Development of the project with the creative and production team. New open sell system, new bar tester in store & highlighter products unit with luxury aspect and better communication. - Development of evergreen updatable units to be cost efficiency and eco-responsible. - As a corporate project, I lead a new SharePoint for the full RDDC in the Estee Lauder group - In charge of all the EMEA visuals development & shootings advise
Key Responsibilities : - Visual Merchandising Designer for both make-up & fragrance brands, in charge of design projects permanent & temporary for EMEA region. Development of the project from the initial draft and conception to the engineering, production and in-store installation, concerning both Creative and VM aspects. - Development of unit displays, POS, events, windows, visuals & creation of VM guidelines for all the launch in line with the marketing strategy. - Ensure Brand’s image is maintained at a consistent level of excellence within guidelines set forth by New York in order to achieve a cohesive effect in terms of image & Visual Merchandising on an EMEA level with country specificities like Middle East & India. - Provide designs, technical drawings & specifications to market for special projects with a local relevancy - Be in support on all the markets for the store & VM installation, technical issues, local productions & Top Management visits. - Supervision of free-lancers and interns
Key Responsibilities : - Designer & Project manager in charge of the creative design & the project following, dealing with clients, suppliers, retailers on a creative, cost & technical aspects. - Development of 360° creative concepts for EID, Diwali & Bridal communication in India & Middle East - Development & installation of window displays in the Middle East, with an understanding of the creativity & production constraints, due of country restriction of POS & visuals. - Development & production of International events for Brands or on a specific thematic. - Technical & creative development with production of limited exclusive packaging, exportation in all EMEA. - Following clients, projects & invoices between France & Middle East. Clients : --> Estee Lauder, Ajmal, Hermes, Piaget, Cartier, Evian, Badoit, Benefit, Giorgio, Izil, La Serre Dubai, Roberto Cavalli, Classic Malt, Edrington
Key Responsibilities : - Creation of a new Champagne brand for the Asiatic & French market. With 2 associates, we worked on an identity of french code with Asiatic culture touch to be able to be part of the two markets. -Lead on the Brand creative aspect with brand identity, packaging, POS merchandising, creative assets & events elements. - Technical & creative development on the packaging, costing and materials recherches to highlight the French quality of manufacturing. - Brand presentations on external clients & retailers.
Key Responsibilities : - Development of brand identities, brand harmony, recast & new images with the vector of new packagings & logos. My expertise was on cosmetics, & foods brands. - Creative lead on the new Mythic Oil image with a full range of products. Development of the new monogram, moucharabieh creation, graphism of primary & secondary packagings, color and material finishings, technical development following. Clients : --> Coty, Food 4 Good, L'Oréal Pro DMI, L'Oréal DMI, Garnier DMI, L'Oréal Pro Chine et Japon, Garnier France et Mexique, Cosmetique Active
Key Responsibilities : - Design and development of VM displays, podiums, window. Development of the project from the initial draft and conception to the engineering & production, concerning both Creative and VM aspects. - Development of limited edition packagings & identities, 2D, 3D, material recommendations & technical specs. Clients : --> Cartier, Hermes, Hennessy, Pietra, Ruinart, Glenmorangie, Label 5
- 1st mission : Creation of the 1st packaging family dedicated to Virgin Mobile accessories. I was working on the full creation, execution drawing & leading the production on those packagings. Display in all the Virgin store in 2014 - 2nd mission : Photography & Art Direction of a store documentary for an internal Top management presentation.
Key Responsibilities : - Designer Graphic & Project Manager in charge on severals projects of the packaging design in order to achieve a cohesive effect in terms of branding. My expertise was on cosmetics, & alcohol brands. - Understanding of the marketing brief, creative advise & design, starting to the 1st creative phase, ending to the execution drawing. Clients : --> Mixa, Garnier Body, Fructis, Elseve, Cadum, Tormore, Dim, Mythic Oil, Franck Provost, Adidas, L’Oréal Professionnel
Key Responsibilities : - Development of VM unit displays, retail concepts & creation of packaging on cosmetics brands. Creation with 2D layouts and 3D images & collaboration with external suppliers for mockup, print & development. Clients : --> Vichy, Ushuaïa, L'Oréal Professionnel, Dessange
Key Responsibilities : - On my last internship, I was part of the creative & technical packaging development for several luxury brands. Clients : --> Moêt & Chandon, Dobel, Millenium 1800, Stolichnaya, Mercedes, Cointreau, Grand Marnier, Ralph Lauren, Parliament
partenariat design et concept cosmetique. sujet "sublimer le regard" 1st place sujet "la coloration des cheveux sans les mains"
partenariat pour la création d'un nouveau terminal d'identification des cartes biométriques
fabrication manuelle de maquettes test pour l'industrialisation
création de mise en pages, publicités, affiches, création de plan d’urbanisation.
Key Responsibilities : - Highlighting the level of the brand with a new visual and store communication. Creation of a jewelry identity with graphic identity, advertising, shooting & new retails.