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Open to Permanent
Open to Permanent

Ilsa Najafi

Fashion Retail Sales Associate | 5+ Years Retail & Fashion Experience | Content Creator | 80K+ Fashion Audience
About

With over five years’ fashion retail experience at ZARA, Debenhams, and Senso Jewelry, I excel in customer service, styling, and visual merchandising. I thrive in fast-paced environments, consistently achieve sales targets, and am passionate about delivering engaging, trend-led shopping experiences.

Previous Brands
Self-Managed
ZARA (Clothing Brand)
Senso Jewelry Shop
Debenhams (Clothing Brand)
Work Experience
Sales Associate & Social Media Manager
Jun ‘25 - May ‘26
ZARA (Clothing Brand)

Assisted customers with product selection and styling advice to ensure a positive shopping experience. Provided excellent customer service, handling enquiries and resolving issues efficiently. Maintained store standards by replenishing stock and keeping displays organised and visually appealing. Worked collaboratively with the team to achieve daily and monthly sales targets. Operated tills and handled transactions accurately. Gained 1 year of hands on experience as a Sales Assistant in a fast-paced retail environment.

Sales Associate
Feb ‘23 - May ‘25
Senso Jewelry Shop

Assist customers with choosing jewelry and make sure they have a good shopping experience. Keep the displays neat and the store looking inviting. Work with the team to reach monthly sales goals. Occasionally help out with social media and promotions.

Fashion Influencer & Content Creator
Jan ‘17 - Now
Self employed

Built and managed a fashion-focused Instagram page with over 80K engaged followers, establishing a strong presence in the fashion and beauty industry. Partnered with fashion brands such as Commense, Silksilky, and Iconsign to drive sales through strategic influencer marketing campaigns. Collaborated with premium beauty brands including YSL Beauty and Gisou to create authentic product reviews, tutorials, and promotional content. Produced high-quality product showcases and interactive content to increase engagement, brand awareness, and conversions. Provided personalized style and beauty recommendations to build audience trust and long-term brand loyalty. Monitored analytics and trends to refine content strategy and expand audience reach.

Sales Associate
Jan ‘17 - Aug ‘20
Debenhams (Clothing Brand)

Advised customers on style trends and provided personalized recommendations. Managed inventory across various categories to ensure product availability and appealing displays. Trained new employees on sales techniques and customer service best practices.

Retail Experience
Retail Category
High street
Other
Premium
Work Environment
Boutique
Shopping centre
Department store
High street store
Other
Product Category
Menswear
Footwear
Beauty & Fragrances
Watches & Jewelry
Leather goods
Womenswear
Accessories
Other
Responsibilities
Greeting
Client Help
Complaint handling
Styling
Client Advising
Upselling
Transactions
Cash register
Returns & Exchanges
Product demos
Packaging
Online orders fulfilment
Inventory control
Stockroom management
Stock control
Delivery processing
Product labelling
Health & safety
Order preparation
Store Maintenance
Open/closing store
Product setup
Languages
English - Work Proficiency
Persian - Native
Turkish - Fluent
Education & Training
Kingston university
‘25 - Unknown
Pharmaceutical Science
kingston university
‘25 - ‘29
Degree in Pharmaceutical Science (In Progress)
Pharmaceutical Science