Lena Soulas

Graphic Designer, Digital Designer, Creative Artworker
Portfolio website

I'm a graphic designer with expert proficiency in design software such as Adobe Illustrator, Photoshop, InDesign, Xd, After Effects, Figma, Sketch, and InVision. I am adept at converting creative concepts into impactful visual designs, and prioritise a keen understanding of the latest design trends and technologies to ensure fresh and contemporary aesthetics. Consistently demonstrating the ability to conceptualise and execute design solutions that not only meet but exceed client expectations. My ability to integrate design elements with strategic marketing goals has resulted in impactful campaigns and materials which led to company-wide success in my previous roles. Three of my strongest attributes are my adaptability, flexibility, and eye for detail.

Previous Brands
L. Naylor Design
Northern Michigan University Marketing and Communications
Publicis Groupe S.A.
Work Experience
Graphic Designer
Dec ‘21 - Now
Self employed

Collaborated with diverse clients across industries such as food, hospitality, health and wellness, and leadership to create impactful branding and logo designs. Adapted to changing client demands and industry standards.

Brand Design Assistant
Oct ‘21 - Apr ‘23
L. Naylor Design

Collaborated on various design tasks such as creating graphics, layouts, packaging, and visual assets in accordance with client aesthetics. Contributed to the successful launch of multiple branding projects for clients, which are now widely recognised in the Midwest market.

Graphic Designer
Mar ‘21 - Dec ‘21
Northern Michigan University Marketing and Communications

Led and executed the conceptualisation, development, and creation phases of comprehensive marketing collateral for the admissions and athletics departments. Produced visually appealing and strategically impactful digital assets and print materials, encompassing a range of design elements such as email designs, iconography, social media content, brochures, logos, and apparel designs.

Digital Design Assistant
May ‘18 - Jun ‘18
Publicis Groupe S.A.

Designed and executed engaging and interactive web advertisements for renowned brands such as Ford, Lidl, and Visa. Actively participated in collaborative team meetings with innovative ideas aimed at elevating the quality and impact of client projects.

English - Native
French - Native
German - Fluent
Spanish - Work Proficiency
Italian - Basic
Education & Training
Northern Michigan University
‘17 - ‘21
Bachelor of Fine Arts - BFA
London, UK