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Sascha Desmier

High performing sales, production and design professional, with exceptional knowledge and relationships in the industry.
About

Global sourcing to delivering growth and NPD on margin and on time. Ensuring optimal product pipelines and future-readiness with a focus on sustainability.

Previous Brands
One Collective UK
Poeticgem Ltd.
Muse London Ltd.
Hard Fashion
The Roberto Group
Courtaulds
Arcadia Group Ltd
Dewhirst
New Look
Delta Galil Industries
Work Experience
Global Head of Wholesale and Operations / Interim Head of Design
Oct ‘23 -
One Collective UK

Spearheaded the launch and global expansion of a new womenswear wholesale brand, delivering end-to-end growth strategy from market entry to scalable infrastructure.

Deputy Executive Director
Jan ‘23 - Oct ‘23
Poeticgem Ltd.

Tasked with revitalising the product range and expanding the customer base beyond the UK’s “big three” supermarkets, with a focus on sustainability, innovation, and market diversification.

Sales Director, ASOS brands
Jul ‘19 - Dec ‘22
Muse London Ltd.

Led business development, sourcing, and production for high-growth e-commerce and private label accounts, with a focus on speed-to-market and commercial fashion solutions.

Consulting for all aspects of product buying, development, sourcing and production.
Jun ‘17 - Jun ‘19
Hard Fashion

Provided strategic consulting across fashion, homeware, and sourcing to clients in the UK, Turkey, Norway, and Bangladesh.

Director Product Development, Buying and Wholesale, private label and branded.
Jun ‘15 - May ‘17
The Roberto Group

Oversaw the relaunch of the company’s private label division and brand Lloyd Attree & Smith across the UK retail sector.

Divisional Sales Director, M&S Intimates
Mar ‘11 - Mar ‘15
Courtaulds

P&L owner for the £20M M&S Fashion Intimates division; focused on growth, margin protection, and international business development.

Country Manager UK, Arcadia Buying (ABBA)
Jan ‘08 - Jan ‘11
Arcadia Group Ltd

Commercial Executive, M&S Sportswear
Apr ‘02 - Jan ‘06
Dewhirst

Senior Manager, New Business Development
Jan ‘99 - Mar ‘02
New Look

Launching multi channel retailing for plus and home, including all 3PL negotiation and management.

Divisional Manager, M&S Hosiery
Aug ‘95 - Dec ‘99
Delta Galil Industries

Languages
English - Native
Education & Training
Northumbria University
Bachelors Degree
London, UK