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Open to Permanent
Open to Permanent

Gareth William

Visual Merchandising Lead ex MATCHES | Fashion, Retail
Portfolio website
About

I am a Freelance Visual Merchandiser (previosuly Lead at MATCHES) looking for my next permanent role. With a Master of Arts in Curation Practice from the Glasgow School of Art and a Bachelor of Arts in Fine and Studio Arts from the University of Dundee, I have a strong passion and appreciation for art and design, and I enjoy bringing them to life through visual merchandising. In my role, I apply my budget management and communication skills to create engaging and innovative displays that showcase the latest fashion trends and collections. I collaborate with the buying, marketing and production teams to ensure consistency and alignment with the brand identity and vision. I also train and supervise the visual merchandising/ retail staff and monitor the performance and feedback of the displays. I have over 6 years of experience in the field, having worked as a Visual Merchandising Coordinator at Montblanc Visual merchandiser at Vivienne Westwood and Browns Fashion. I am always eager to learn new skills and techniques, and to explore new ways of enhancing the customer experience and satisfaction.

Previous Brands
MATCHES
Montblanc
Vivienne Westwood
Browns Fashion
Castle Galleries
AllSaints
Gallery 48
Ralph Lauren
John Smedley
Phoebe Philo
Work Experience
FREELANCE VM
Jun ‘25 - Now
Phoebe Philo

FREELANCE • VM activation of all SIS locations internationally Maintenance of VM standards across all locations Frequent communication with in-store teams to ensure visual equilibrium Execution of regular rotations of collections Detailed monthly VM reports on all locations Sourcing and updating POS for in-store on a regular basis International travel to ensure VM guidelines are fulfilled globally.

Freelance VM
Jan ‘25 - Now
John Smedley

FREELANCE • Create window VM activations from concept to completion Outsource and manage production for annual window installations Conduct in-store refreshing and mannequin styling to maintain visual standards.

Visual merchandiser
Dec ‘24 - Now
Ralph Lauren

FREELANCE • Responsible for VM maintain of RL within the four corners of Harrods, ensuring all displays align with global brand directives. • Key duties include executing shop floor rotations, mannequin styling to reflect seasonal collections and brand storytelling and optimising product placement to enhance customer engagement. • Additionally, the role involves detailed photo reports documenting activations and providing feedback from global brand image director.

Visual Merchandising Lead
Dec ‘23 - Sep ‘24
MATCHES

Visual Merchandising Coordinator
Oct ‘23 - Dec ‘23
Montblanc

Communications Assistant
Jun ‘23 - Oct ‘23
Vivienne Westwood

Visual Merchandiser
Mar ‘20 - Jun ‘23
Browns Fashion

Visual Merchandising Assistant
Oct ‘18 - Mar ‘20
Vivienne Westwood

Sales Assistant
Aug ‘17 - Oct ‘18
Vivienne Westwood

Gallery Assistant
Feb ‘17 - May ‘17
Castle Galleries

Gallery assistant 3 month internship.

Sales Assistant
Sep ‘16 - Feb ‘17
AllSaints

Sales, merchandising and stock replenishment.

Assistant Curator
Apr ‘16 - Aug ‘16
Gallery 48

Languages
English - Native
Education & Training
The Glasgow School of Art
‘16 - ‘17
Master of Arts - MA
University of Dundee
‘12 - ‘16
Bachelor of Arts - BA
London, UK