Fashion Marketing Senior Manager
Milano, Metropolitan City of Milan, Italy
Alberto is open to new work opportunities
Extensive knowledge of the fashion and luxury market, gained through direct multi-departmental experience. Reporting to Gucci's CMO and managing full marketing campaigns across multiple touchpoints, both online and offline. Exceptional analytical and problem-solving skills through critical thinking. Excellent leadership and communication abilities improved through cross-cultural team-work and effective project management.
MBA at SDA Bocconi School of Management | Marketing, Retail, Digital, Operations, M&A, Corporate Restructuring, Start-up
Open to relocation
Open to Full-time work
Partner Marketing Senior Manager
Sep 2018 - Present
Managing all partner-related marketing campaigns from strategy to performance measurement
•Created and developed the Global Partner Marketing dept. to support business with retailers
WW Omnichannel Business Senior Manager
Sep 2017 - Aug 2018
•Reported to Chief Digital and Innovation Officer
•Launched new digital programs to provide customers with online personalization tools
WW Omnichannel Project Manager
Sep 2016 - Aug 2017
Reported to EVP & Chief Consumer Officer
•Rolled-out 2020 Retail Strategy and new Customer Experience
•Launched and managed Farfetch sales channels (multibrand, store and e-commerce) across 7 regio...
WW Operations & Supply Chain Project Manager
Sep 2015 - Aug 2016
Managed Supply Chain & Operations department re-organization (Customer Service, Industrial Operations, Integrated Logistics, RTW Operations, Quality & Aftersales), +1700 heads
WW Operations & Supply Chain Project Manager (MBA program)
Jan 2013 - Aug 2015
M&A, Start-up, Corporate Restructuring, Financial Modelling and Re-organization Projects within Gucci's MBA program directly reporting to the WW COO - Main Projects:
•Joint Venture: Financial modelli...
Luxury Brand Marketing
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