Maariyah Omer
Strategy consultant with over 6 years of experience at top-tier firms (Strategy&, Accenture), advising global clients on market expansion, retail strategy, and AI-led transformation. Combines commercial analysis with customer insight to develop growth strategies across the luxury, retail, FMCG and tech sectors. Experienced in securing C-suite alignment for multi-million pound investment decisions, and streamlining delivery of consumer-facing transformation. Selected for The Outsiders Perspective 2026, an accelerator programme for professionals transitioning into the fashion and beauty industry. Authoring a Substack focused on trend analysis, consumer behaviour and technology disruption in the fashion industry.
Strategy consultant advising global clients on market expansion, retail strategy, and AI-led transformation. Led engagements across the luxury, retail, FMCG, media and tech sectors, including a geospatial retail network strategy for a luxury Maison, a £350k customer engagement strategy for a multinational retailer, a £100m GenAI investment case, and a market entry strategy for a multinational media conglomerate across Asia-Pacific. Experienced in securing C-suite alignment for multi-million pound investment decisions and coordinating cross-functional delivery across 42 markets.Strategy consultant advising global clients on market expansion, retail strategy, and AI-led transformation. Led engagements across the luxury, retail, FMCG, media and tech sectors, including a geospatial retail network strategy for a luxury Maison, a £350k customer engagement strategy for a multinational retailer, a £100m GenAI investment case, and a market entry strategy for a multinational media conglomerate across Asia-Pacific. Experienced in securing C-suite alignment for multi-million pound investment decisions and coordinating cross-functional delivery across 42 markets. Founded the Fashion Interest Community, driving thought leadership on AI and fashion
Strategy analyst supporting global consumer technology and media clients on product portfolio strategy, market expansion, and enterprise data transformation. Developed market-entry and product mix options for new hardware categories, integrating competitor analysis and customer acquisition models to underpin a £126m business case for a global consumer tech retailer. Defined the identity and operating model for a new enterprise data capability at a FTSE 100 media company, consolidating legacy technology into a cloud-first platform model.