Lionel LAMY
-
Bordeaux, France
Lionel is available for work
Global communications executive, with extensive experience in luxury and beauty - 20 years of experience developing and executing advertising strategies with a mixed advertiser/agency culture :
- Leveraged strong background and knowledge across various industries from luxury to Automotive
- Demonstrated ability to drive strategic paneuropean client and work effectively across functions and geography.
- Leadership vision over communications strategy, branding, assets creation, customer insight, and digital plans.
- Good knowledge of the european media ecosystem and strategic stakes.
- Strong business sense & experience of working directly with Top management.
- Good communication and negotiation skills with the ability to build and sustain business relationships across all levels, developing a real understanding of the clients’ needs
- Develop important out of the box thinking abilities.
- Digital and social/influence expert with a good understanding of needs
- Proven success in creating a total 360 degree communication experienceGlobal communications executive, with extensive experience in luxury, beauty and media - 20 years of experience developing and executing advertising strategies with a mixed advertiser/agency culture : - Leveraged strong background and knowledge across various industries from luxury to Automotive - Demonstrated ability to drive strategic paneuropean client and work effectively across functions and geography. - Leadership vision over communications strategy, branding, assets creation, customer insight, and digital plans. - Good knowledge of the european media ecosystem and strategic stakes. - Strong business sense & experience of working directly with Top management. - Good communication and negotiation skills with the ability to build and sustain business relationships across all levels, developing a real understanding of the clients’ needs - Develop important out of the box thinking abilities. - Digital and social/influence expert with a good understanding of needs - Proven success in creating a total 360 degree communication experience
Expérience
- Brands Lionel has worked with
- Ykone
- Dynvibe
- LVMH
- Publicis Media
- Lionel's past titles
- Influencer
- Managing Director
- Managing Director Marketing
- International Coordinator
- Deputy Managing Director
Open to relocation
Open to Full time or Part time work
- Freelance Assignments
- Hourly Consulting
Managing Director
Ykone
Dec 2018 - Dec 2021
Creation of the performance influencer marketing agency within Ykone with a focus on mass market brands - Business achievements : +3 Meuros (clients : Nissan, Renault, Oppo, BAT, Danone, Evian, Master...
sales and marketing Director
Dynvibe
Nov 2017 - Apr 2018
Social Media intelligence (SMI) specialized start-up with bespoke social listening platforms (SaaS) and consumer insights expertise.
Set up the sales strategy and Business Development targets
Define ...
International media coordination Director EMEA
LVMH
Mar 2016 - Oct 2017
Supervise the media negotiations (OFF and ON) across all media on the EMEA region (17 markets)
§ Ensure efficient centralization of media expenditure for all LVMH group companies across the entire EME...
Deputy managing Director
Publicis Media
Feb 2008 - Feb 2016
Steering committee member of Publicis media
§ Supervise a portfolio of agency top clients (local and international) : +300Mi of billings
§ 12 account executives and managers under my supervision (onli...
influencer and social media marketing
Present
Influencer Marketing
(Advanced)
Social Media
(Advanced)
Content Marketing
(Advanced)
Media Planning
(Advanced)
Strategy Consulting
(Advanced)
Social Listening
(Advanced)
English
Fluent
French
Native
Not specified.
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