I'm both a creative and an analytical marketer who uses data-driven insights to drive brand awareness and direct to consumer sales for brands. Though I work on all aspects of performance marketing, activities; growth marketing is my greatest strength. I have grown awareness, customers and revenue across various different avenues and platforms. I enjoy growing companies — both on the demand side (user growth and acquisition) and on the retention side. I hold over 10 years of Performance Marketing and Growth experience on the global level across many different DTC brands. My industry strengths include: fashion and beauty (brands, e commerce, retailers), performance marketing, acquisition and retention, lifestyle brands, loyalty programs and subscription models, and social media platforms. I manage all elements of brand marketing, creative and marketing strategy, performance, e-commerce, analytics, email marketing and CRM, content marketing, influencer marketing, partnerships, merchandising, product marketing and development, and more.