I’m a fashion & textile designer who loves to create unique, trend-based and artistically inspired collections. I always focus on visual thinking in the fields of fashion, art, and culture. I provide a product development, illustration & print vision. Eager to keep growing my creative tone & inspire with new ideas & concepts.
-Led the UX and product direction during the early growth stage of a B2B SaaS startup, managing end-to-end design and collaborating closely with cross-functional teams. -Defined user journeys, functional flows, and product specs in collaboration with engineering, ensuring clarity and feasibility for each sprint. -Worked hand-in-hand with data and AI teams to turn models into usable tools inside the product. -Responsible for backlog management, delivery planning, and team coordination to ensure product consistency and efficiency. -Built and maintained clear documentation and product structure as a foundation for future scaling.
I work in close collaboration with other areas (Commercial / PD & Approvers / Licensees) to direct research, share a creative vision and effectively inspire strategies that capture market trends, helping to ensure brand storytelling and offer high quality fashion products. Key Responsibilities - Partner with the CSA teams to deliver creative and business goals. - Deliver collections under visual concepts alligning the licensees’ aesthetics, global fashion trends and Disney’s franchise & commercial strategies. - Approve Fashion & Home products from all Latin America Region. - Do market and consumer trends research; sketch and develop effective ideas into detailed concepts; design pitches and inspirational materials.
Joined early-stage to define the UX vision and foundation of the platform. Led wireframing, design system creation, and first user flows across key journeys. Collaborated with stakeholders to align product direction with user needs and business hypotheses. Conducted research and validation loops to inform early product decisions.
Supported the development of licensed product collections for the LATAM market. Assisted in creating tech packs, design files, and visual presentations. Collaborated with senior designers and commercial teams to ensure creative alignment and product quality.
Designed and managed websites for clients in the medical industry (including AANC, SAC, AAA). Worked with platforms such as WordPress and other tools to build and update content-rich pages. Collaborated with communication teams to ensure visual consistency, accessibility, and on-brand messaging across all sites.