Italian senior designer and creative director with international experience. • Strong experience in coordinating and managing fashion activities. • Passion and ability to envision, create and direct the Brand identity from scratch. • Solid understanding of various trends of fashion and trend forecasting ability. • Proficient with Photoshop, Illustrator and strong hand sketching ability. • In-depth knowledge of textile and material construction and properties. • Sound knowledge and understanding of garment construction. • Ability to design for different consumers and end uses. • Strong project management and organizational skills. • Excellent communication and interpersonal skills. • Ability to understand the requirements of the market. • Creative direction of photo-shoots and campaigns. • Ability to apply the Brand vision to the tools with which it communicates with the world.
Overall creative responsibility for the launch of the private lingerie brand. •Market research and gap analysis based on market positioning. •Building brand DNA and identity. •Design and execution of ranges and definition of line ups. •Directing a team of designers. •Overseeing fit sessions and approving developments. •Trends and Range presentations. •Creative direction of the launch Photo Shoot and Campaign.
Training and managing a team of fashion and print designers. •Creative direction. •Design and execution of the range and definition of lineups/looks. •Source, select and buy fabrics, trims, accessories. •Overseeing fittings. •Trends and range presentations. •Research and liaise with suppliers overseas.
Conducting research on current and future trends, trends, market and styles. •Mood-boards and color charts. •Fabric, accessories and print selection. •Design and execution of the collections. •Leading fittings. •Look book and fashion show creative support. •Support and preparation of trends, sketch and range review.
Trends, shapes, colors and fabric research, sourcing and selection. •Mood-boards. •Design and execution of the collection. •Communicating/partnering with factory on daily basis. •Leading fittings. •Create/update working line-sheets.
Execution and follow up of the collection as the link between the Italian headquarter and the Chinese licensee. •Trends and fabrication research and selection. •Fabric and yarns sourcing. •Design and execution of the collection and collaboration with the in-house development team.
Assisting the creative director in all aspects of the collection. •Trends, colors and fabric research and sourcing. •Attendance of fabrics/trends fairs, fabric and accessories sourcing. •Shopping the market. •Mood-boards and presentation boards. •Design of the collection through sketches. •Execution of technical sheets for pattern makers and suppliers. •Attendance of fitting and proto review.
Assisting the fashion coordinator in all aspects of the collection. •Trend, colors and fabric research, market research and shopping. •Execution of mood-boards, sketches and flats. •Assisting during fittings.
Internship as men's knitwear assistant designer focusing on Ermenegildo Zegna and Agnona knitwear lines.