Palash Ghosh

Social Media Ads Expert|Digital Marketing Manager at Bonanza Group of companies

As a Digital Marketing professional, i will be responsible for implementing and managing online marketing activities to promote your brand, products, or services. Company role will involve creating and executing digital campaigns, optimizing website content, managing social media platforms, and utilizing various digital marketing tools and techniques. Through data analysis and continuous monitoring, company will identify opportunities for improvement, refine strategies, and drive increased traffic, engagement, and conversions. My creativity, analytical skills, and understanding of digital trends will contribute to the overall success of our marketing efforts in the online space.

Previous Brands
Astha platform limited
Bonanza Group of companies
TechShu.com - 360 Degree Digital Marketing
Work Experience
Digital Marketing Manager
Jul ‘22 -
Bonanza Group of companies

•Driving the Sales performance of the e-commerce platform. •Strategy Development: Creating comprehensive digital marketing strategies aligned with business objectives, target audience, and budget constraints. •SEO and SEM: Implementing SEO techniques to improve website visibility and managing SEM campaigns for increased online visibility and lead generation

Digital Marketing Specialist
May ‘21 - Jun ‘22
Astha platform limited

Measure site traffic, identify, evaluate and optimize marketing campaigns, social media, and display & search advertising using web analytics tools. Social Media Management: Managing and growing the organization's presence on social media platforms, interacting with followers, and monitoring social media analytics. Manage organization’s website & work on SEO of the website pages.

Digital Marketing Executive
Feb ‘18 - Mar ‘21
TechShu.com - 360 Degree Digital Marketing

Lead Generation: Developing strategies and tactics to generate qualified leads and nurture prospects through the sales funnel. Conversion Optimization: Identifying areas for improving website user experience and conversion rates, implementing A/B testing, and making data-backed optimizations. Brand Management: Ensuring consistent brand messaging and image across all digital channels and touchpoints.

Education & Training
Daffodil International University-DIU
‘17 - ‘20
Bachelor of Science
Dhaka, Bangladesh