Head of Buying and Retail with premium and high street brands across omnichannel, bricks and mortar retail and wholesale. Creative and energetic, highly strategic and resourceful with a positive management style and keen eye for product development. A proven track record of building successful trend led profitable ranges from scratch, providing stable foundations for future growth. Creating authentic, brand integrated and customer focused product ranges with a strong emphasis on supplier base, margin, design, sustainability, quality and style.
• Delivered a 42% turnover increase in 2022/23 vs 2021/22 • Driving creative and commercial vision within the retail strategy and business plan • Online selling across multiple platforms, eBay, depop, Vinted and a premium e-Commerce own brand platform. 14 bricks and mortar high street multi site stores 12,000 sq ft distribution centre, lease negotiations and running of all retail and DC sites • Change management within retail staffing streamlining structure, recruiting, training, appraisals, managing a multi site team of 50 people, PDP • Sourced gifting, indoor and outdoor furniture, negotiating cost prices, payment terms and deliveries within the critical path and WSSI. • Building relationships with key UK and global suppliers. Spring and Autumn Fairs. • Senior Leadership Team member working closely with Exec team/CEO • Circular economy model and partnership with WRAP • Implementing regular financial reviews, assessing store performance against annual targets and creating clear strategies, kpi's for the team • Developed a multi media marketing campaigns featured on BBC, The Times , The Telegraph, twitter, instagram and tiktok
• Growing the business by 20% yoy • Designing and developing a successful commercial womenswear and accessory ranges, end to end size 14-32 for an eCommerce market, eight catalogues per year and online, B2C • Radically overhauling the supplier base and brand image across all categories to increase sustainability, margin, quality, maximising best sellers, continuity lines • Developed strategies to maintain required stock levels at minimum cost • Negotiated contracts with global suppliers to establish quality, cost and delivery requirements. Buying trips travel Greece, Italy, Morocco, France, China • Project managing a new stock system across the company -increasing productivity and integrating critical path, WSSI, swot, lessons learnt, full weekly analysis, managing a team of 10 people • Working closely with the CEO, finance and marketing team to implement best practice across the business
Strategic accessory services to global brands, both retail and e-commerce led. With a focus on brand building, I work closely with senior management / business owners to build and drive successful sales strategies, identifying key business opportunities to seek net profit results. Highly product focused, I work to implement commercial ranges that are aligned to the brand aesthetic and key customers, with a key focus on improving brand profitability & supply chain timelines. Far East sourcing Brands worked with :- Zara, Lipsy, Jane Norman, The National Gallery, Igadgitz, Urbiana, Jewelsoho, Madison.