A diligent and ambitious MA graduate, I have developed a robust foundation in digital marketing over 3.5 years of hands-on experience in social media management, SEO, SEM, and content marketing. Having excelled as a Digital Community Manager at SJS International and a Digital Sales Strategist at Aksperts, my competency lies in creating engaging online content, tracking consumer metrics, and producing detailed reports for stakeholders. I am proficient in CRM systems like Hubspot and Salesforce, and my expertise spans from strategizing customer engagement to budget allocation for marketing. ,I am an active member of the Sarah Academy, an outcome-focused employability training programme. I have undergone an intensive 3 months of strengths-based development and upskilling in data analysis.
Led the creation, editing, and execution of digital media campaigns with a focus on video development, driving brand growth and consumer engagement for various Clients across Retail, Food, Oil and Gas • Developed compelling online content and digital branding, including landing pages, social media banners, graphics, email campaigns, and templates • Utilised analytics to track and optimize digital campaign performance across organic & paid social media, web, and SEO, identifying areas for improvement • Managed an editorial calendar to support scheduled web updates and social media posts, ensuring consistent and timely content delivery.
• Collaborated with corporate subject matter experts to create/edit blog topics based on business objectives, amplifying brand reach and recognition • Implemented innovative community management strategies, fostering positive brand image and consumer interaction • Worked on the big E-commerce platform like Wordpress and Magento handled all the web management required for the business • Used to make strategies that how can we engage with the customers more through social media engagement and through attractive keywords. • Increased Instagram followers from 300,000 to 800,000 in 9 months and Facebook followers from 500,000 to 1000,000 in 9 months. • Used to relevant keywords to make the website pop up on the top of google search results and used to set the budgets for the google ads campaigns • Worked on email marketing softwares such as Mailchimp, Salesforce and Hubspot • Created attractive and compelling content for our social media pages. • Implemented SEOs using the SEMrush, Google AdWords, Google Keyword planner and Google Search Console.
Managed relationships and worked cross-functionally across SEO, web development, content, and lead generation teams, highlighting adaptability and global market comprehension • Boosted sales figures via persuasive communication and rapport- building strategies, reflecting core marketing competencies.