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Daphne Cabanzo

Trade Marketing Coordinator chez MATIERE PREMIERE
About

Energetic and responsible young professional with a strong passion for the Fashion Industry. With a solid background of 6 years in client services, sales, digital marketing, and event coordination for renowned luxury brands, I bring a versatile skill set to the table. Being fluent in Spanish, French, and English enables me to effectively connect with diverse international audiences, cultivate strong relationships, and execute strategic campaigns with precision, ultimately enhancing brand presence and driving impactful results. If you seek a persistent, quick learner who delivers impactful results, I am the candidate for you.

Previous Brands
Ashi Studio
BETC
CHANEL
IRKMagazine
Louis Vuitton
Matiere Premiere
Moncler
OAMC
Plus chez CHANEL
Work Experience
Trade Marketing Coordinator
Aug ‘21 -
Matiere Premiere

-Development & execution of Podium Designs, Window Displays, & Pop Up Opportunities in Asia, North America, Europe & Oceania. -Achieve advertising opportunities in POS through communication w/ Luxury Retailer & Distributors on an international scale. -Develop merchandising guidelines based on codes & values of brand. -Collaborate with renowned luxury department stores to foresee. -Boost brand's online presence by implementing innovative ideas to land home page, web banners etc. -Take initiative to create new training tools for employees around the world. -Participate in selection of future perfume launches. -Pursue new possible POS worldwide. -Propose new social media content & strategy.

Participant & Winner of Business Marathon
Feb ‘21 - Feb ‘21
BETC

-Create advertising campaign for new men's VALENTINO perfume. -Collaborate competing against other groups to provide with best proposal of advertising campaign. -Analyze customer market & present briefs to marketing & communication team. - Conduct thorough research on consumer behavior and data. -Take initiatives to propose new brand ambassador for fragrance line. -Participate in working with an international diverse team.

Fashion Consultant
Dec ‘20 - Aug ‘21
Moncler

-Selected from 500 applicants to participate in the installation and opening of the largest Moncler store in the world. -Collaborate with an international team to offer quality customer experiences while recalling the values of the brand.

Global Strategic Planner Executive
Mar ‘20 - Sep ‘20
Plus chez CHANEL

-Communication strategies market analysis of major competitors of Chanel -Collaborate with all media divisions of Chanel such as Beauty & Fragrance, RTW and more -Develop annual breakdown report of competitors campaign activity in various sectors (Eyewear, Watches & Jewelry) -Create weekly recaps of trends & engaging media from brands in the Fashion Luxury Industry -Execute rigorous research on prospectives in the luxury beauty Industry

Fashion Consultant
Sep ‘19 - Jul ‘20
CHANEL

-Meet sales objectives -Maintain merchandising throughout RTW, Watches & Jewelry and Leather goods -Participate in events related to the brand and it's new collections -Establish positive connections with clients -Offer a luxury experience by sharing the heritage and values of the brand

Fashion Editor
May ‘19 - Sep ‘19
IRKMagazine

-Working directly with the Editor-in-Chief on the September Issue -Coordinating and making interviews/shoots diectly with designer JEAN PAUL GAULTIER -Attending Paris Fashion Week Haute Couture and Men's -Creating beauty marketing campaigns for brands such as DIOR, GUERLAIN and YSL Beauty -Writing and publishing articles on the print and online magazine -Maintaining public relations with press agencies.

Assistant Haute Couture Fashion Week
Jan ‘19 - Jan ‘19
Ashi Studio

-Preparing Fashion Shows -In charge of sending invitations to the press, photographers, clients & celebrities. -Showroom work: Merchandising, managing collections, classification, maintaining showroom. -Managing communication between the Ashi studio and press/journalists. -Following up on publicities. -Casting models from Elite and Next Agency.

Conseillère de vente
Aug ‘18 - Sep ‘19
Louis Vuitton

-Participate in events related to new collections and Increase sales. -Promotion of the brand and products. -Create valuable connections with customers of all ages and backgrounds. -Maintain the visual merchandising. -Manage income and best-sellers through Excel.

Conseillère de vente
Mar ‘18 - Aug ‘18
Louis Vuitton

Assistant Mens Fashion Week
Jan ‘18 - Jan ‘18
OAMC

Mens Fashion Week at OAMC Runway show Autumn/Winter 2019/20

Louis Vuitton Corporate Americas
Jan ‘17 - Aug ‘17
Louis Vuitton

-Propose new marketing strategies for department stores in North America -Promote new products and LV Fashion shows through social media in English, Spanish & French. -Manage client Inquiries -Responsible for event management for Mexico and Canada team

Languages
French - Fluent
English - Native
Spanish - Native
German - Basic
Italian - Basic
Education & Training
Sup de Pub
‘21 - ‘23
Master's degree
ESMOD École Supérieure des Arts et techniques de la Mode
‘18 - ‘21
Bachelors in Fashion Business
EF Executive Language Institute
‘16 - Unknown
Japanese language
EF Executive Language Institute
‘15 - Unknown
French language
EF Executive Language Institute
‘14 - ‘14
French language
Fashion Institute of Technology
‘13 - Unknown
Entrepreneurship &Fashion Illustration/ Fashion Design
Paris, France