Aurélie W.

-

Dweet
Available

Aurélie W.

Chief Marketing Officer

Current Location

Greater Paris Metropolitan Region, FR

Aurélie is available for work

Love to impulse teams to create new concepts and to ultimately improve customer experience, conversion and loyalty.
Passionate about detecting brand strategic assets and developing them into growth initiatives plan.
Ability to work in challenging environments and proven success in leading, motivating and mentoring teams.
Strong communication skills.

  • Brands Aurélie has worked with
    • Galoche & Patin
    • Groupe Chantelle
    • CARLIN CREATIVE TREND BUREAU
    • Johnson & Johnson
    • L'Oréal
    • CBA Design
  • Aurélie's past titles
    • Chief Marketing Officer
    • Marketing Merchandising Manager
    • Head of Collections
    • Marketing & Communication Manager
    • Brand Manager
    • Retail Product Manager
    • Junior Product Manager
    • Communications Project Manager
    • Product Assistant
    • Product Assistant
    • Communications Assistant
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full time or Part time work

Employment Preference
  • Freelance Assignments
  • Hourly Consulting
  • Permanent Positions
Experience

Chief Marketing Officer

Galoche & Patin

Feb 2021 - Present

o Creation of the digital brand platform
o Implementation of the communication and marketing strategy
o Growth & activation
o Managing SEO, SEA, marketing automation
o Follow up Social Media, Influen...

Merchandising Manager

Groupe Chantelle

Jan 2018 - Sep 2020

- Partnered with local teams to ensure brand marketing initiatives are implemented
- Build recommended product assortments to support overall business objectives
- Analyses sell in and sell out data ...

Head of Collections - Passionata

Groupe Chantelle

Sep 2016 - Jan 2018

- Managing the product development process (700 SKU/year)
- Follow up on market trends and consumer insights
- Responsible for the pricing of the collection according to the target positioning and mar...

Marketing & Communication Manager

Groupe Chantelle

Jan 2011 - Sep 2016

- Responsibility for the brand positioning and customer engagement
- Partnered closely with sales to ensure support plans for all key accounts on the french market
- Development and implementation of...

Brand Manager Passionata

Groupe Chantelle

Jun 2008 - Jan 2011

  • Strategic Growth

    (Advanced)

  • Marketing Communications

    (Advanced)

  • Project Leadership

    (Advanced)

  • Content Analysis

    (Advanced)

  • Media Communications

    (Advanced)

  • Editorial Consulting

    (Advanced)

French

Native

English

Fluent

German

Basic

EDHEC Business School

Master's degree

2000 to 2004

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