Love to impulse teams to create new concepts and to ultimately improve customer experience, conversion and loyalty.
Passionate about detecting brand strategic assets and developing them into growth initiatives plan.
Ability to work in challenging environments and proven success in leading, motivating and mentoring teams.
Strong communication skills.
Open to relocation
Open to Full time or Part time work
Chief Marketing Officer
Galoche & Patin
Feb 2021 - Present
o Creation of the digital brand platform
o Implementation of the communication and marketing strategy
o Growth & activation
o Managing SEO, SEA, marketing automation
o Follow up Social Media, Influen...
Jan 2018 - Sep 2020
- Partnered with local teams to ensure brand marketing initiatives are implemented
- Build recommended product assortments to support overall business objectives
- Analyses sell in and sell out data ...
Head of Collections - Passionata
Sep 2016 - Jan 2018
- Managing the product development process (700 SKU/year)
- Follow up on market trends and consumer insights
- Responsible for the pricing of the collection according to the target positioning and mar...
Marketing & Communication Manager
Jan 2011 - Sep 2016
- Responsibility for the brand positioning and customer engagement
- Partnered closely with sales to ensure support plans for all key accounts on the french market
- Development and implementation of...
Brand Manager Passionata
Jun 2008 - Jan 2011
EDHEC Business School
2000 to 2004