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Ayanna Joseph

Graphic Designer & Illustrator
Portfolio website
About

I am a graphic designer and illustrator with events, hospitality, and marketing experience, who is motivated by making work that supports and promotes important social issues and makes a positive impact on people's lives. I am skilful and contentious in my practice which includes creating digital content including videos and LinkedIn The Dots images for marketing content and professional document design. Additionally, I am adaptable and able to Click here to view my portfolio draw on different aspects of my skillset to complete work to the highest possible standard.

Previous Brands
CPL One
Ayanna Emilia Designs
Inspire ATA Ltd.
Black Thrive
University of the Arts London
Work Experience
Production Designer
Feb ‘24 -
CPL One

Freelance Graphic Designer and Illustrator
May ‘23 - Feb ‘24
Ayanna Emilia Designs

Digital Marketer
May ‘21 - Dec ‘22
Inspire ATA Ltd.

• Increased social media engagement by refreshing content design using InDesign. • Managed social media inboxes for Inspire ATA • Produced monthly analytics reports for social media channels. • Planned content for social media channels based on reporting on previous. • Used content management sites such as Hootsuite to manage social media content. • Updated the company website and assisted in blog writing. • Increased engagement by over 2% within 8 months across social media channels and planning campaigns that engage the company’s audience. • Filmed and edited new video content for the company's YouTube channel using Premiere Pro. • Established a visual identity for Inspire ATA’s social media content, and copywriting all captions for each post. • Liaised with team members to finalise strategies for document packs and social media content. • Re-branded company newsletter, using updated brand guidelines and developed Mailchimp email campaigns. • Engaged new clients at corporate events by designing exciting artwork for B2B marketing posters, flyers, and business cards. • Finalised artwork for Exhibition Stands, banners, and merchandise using Adobe Illustrator and InDesign. • Assisted in setting up corporate events, including setting up banners, merchandise, and corporate documents. • Organised printing of merchandise (for example pens, notebooks, coasters) and exhibition stands/podiums for events. • Successfully developed logos and visual identities for different sections of the company for various projects using Adobe Illustrator and InDesign. • Created presentation template artwork and poster packs across the business using Adobe Illustrator and Microsoft Word.

Communications Volunteer
Jan ‘21 - May ‘21
Black Thrive

Working with the communications lead on social media content, newsletters, working on improving the website and poster artwork. I also work with the communications lead on the strategies for communications and branding.

Assistant Halls Rep (Events Planning)
Jun ‘20 - Oct ‘20
University of the Arts London

Organising and delivering a series of high-quality events for University Halls students as part of Black History Month Liaising with artists and academic speakers and other participants in the events Collaboratively writing a proposal for the events in order to receive funding. Presenting event and campaign ideas to management Managing the budget and executed an advertising campaign to encourage attendance from the students Using copywriting, social media content creation, poster artwork and video content creation skills to advertise the events, resulting in a substantial turnout. Creating a visual identity for the promotion of the events, whilst maintaining adherence to the brand guidelines.

University Halls Social Rep
Sep ‘17 - Apr ‘19
University of the Arts London

Planning, preparing, and running social events/activities for Halls residents. Developing and fostering a community by organising social events and activities throughout the year. Executing and promoting regular weekly events as well as seasonal and religious/topical events Planning, managing, promoting, and executing the end-of-academic-year social events for the halls. This included coming up with a concept using student feedback, proposing a budget, organising any equipment food, and drink needed, promoting the event on social media, designing poster artwork to go around the Halls, and collaborating with office staff to send out marketing emails for the event.

Languages
English - Fluent
Education & Training
University of the Arts London
‘17 - ‘20
Bachelor of Arts
Illustration
Bedford, UK