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Open to Permanent
Open to Permanent

Claire Birrell

Customer Service Manager at self-portrait
About

Experienced retail professional with a strong background in customer service and store management. Proven track record at Self-Portrait, Lyle & Scott, Glossier, and Maje in optimising sales, training staff, and enhancing customer experiences across diverse retail environments. Currently based in London but also open to roles in Edinburgh.

Previous Brands
Self-Portrait
Lyle & Scott
Glossier, Inc.
maje
Urban Outfitters
Work Experience
Customer Service Manager
Oct ‘22 - Nov ‘24
Self-Portrait

Responsible for shaping and managing the online customer service experience for self-portrait’s rapidly growing e-commerce business. Oversee a team of 4 permanent Customer Service Associates - increasing to 20 during peak trade - managing day-to-day operations, and ensuring optimal performance of customer service systems, including email and chat services. Recruit and fully train all temporary staff for each sale period and provide ongoing coaching to improve team performance and cohesion. Analyse business metrics to identify trends, optimize product assortments, and drive growth. Collaborate cross-functionally to enhance post-purchase experiences, resolve issues, and ensure a seamless omnichannel customer journey.

UK Retail Manager
May ‘22 - Oct ‘22
Lyle & Scott

Full accountability and responsibility for driving performance versus budget optimising all retail stores operationally via exceptional stock management, staffing, leadership and visual display across flagship, full price, outlet, and pop-up retail environments, leading training and communication between the wider retail team and supporting functions to drive trade performance and grow the department.

Associate Store Director
Nov ‘21 - May ‘22
Glossier, Inc.

Flagship Store Manager
Nov ‘17 - Nov ‘21
Self-Portrait

Flagship Concession Manager
Dec ‘16 - Oct ‘17
maje

Store Manager at Maje Selfridges London

Store Manager
Oct ‘15 - Dec ‘16
maje

Store Manager of the South Molton Street boutique

Concession Manager
May ‘14 - Oct ‘15
maje

Deputy Department Manager - Home and Media
Oct ‘13 - May ‘14
Urban Outfitters

Ladieswear Team Leader
Oct ‘12 - Oct ‘13
Urban Outfitters

Education & Training
University of Aberdeen
‘10 - ‘11
Diploma of Legal Practice
University of Aberdeen
‘06 - ‘10
Bachelor of Laws (LLB) (with honours)
London, UK