Dimitrios Kolokythas

- Partnered with the CMDO & CEO to define and implement the global product strategy aligned with Puig Group KPIs. - Improved overall collection margins from 59% to 67% through optimized pricing architecture and assortment adjustments. - Actively collaborated with design, product development, production, retail, wholesale and marketing departments, driving cross-functional alignment and shared objectives. - Managed the end-to-end collection lifecycle, including assortment optimization, price architecture, and cross-channel alignment. - Managed one merchandiser and one intern, coordinating priorities and go-to-market execution.

- Collaborated directly with the MPD & CEO to develop and execute the global product strategy aligned to the creative vision of Glenn Martens and OTB Group KPIs. - Increased RTW business contribution from 37% to 42% through strategic assortment planning and collection initiatives. - Led global cross-functional collaboration with regional teams to ensure alignment on product strategy, collection planning, and merchandising execution. - Optimized collection planning and store-clustering assortments, achieving 60% sell-through prior to markdown sign-off and boosting profitability. - Managed and mentored a team of two merchandisers and one intern, delivering seasonal collections on time and on budget.

- Worked closely with the CMDO to drive and deliver the global product strategy. - Streamlined merchandising workflows, introduced reporting tools, and fostered effective cross-departmental collaboration. - Managed one merchandiser and one intern, improving go-to-market processes and standardizing showroom-to-store messaging.

- Played an active role in shaping and deploying the global product strategy in alignment with the CEO. - Led the full collection lifecycle, refining assortments and pricing while coordinating across channels and departments. - Managed one merchandiser and one intern, improving sales and market reporting.

- Created and presented global collection plans, aligning creative vision with commercial targets for senior management and design studio teams. - Contributed to executing a retail-driven global product strategy, driving retail growth from 40% to 60% and RTW revenue reaching 37% of total sales. - Participated in the complete product lifecycle—fittings, pre-costing, fabric pre-buy, and production standardization (sizes and fits)—ensuring on-time and on-budget launches. - Prepared sales, market, and KPI analysis reports to inform assortment strategy and optimize store clustering while delivering product trainings to ensure consistent showroom-to-store messaging.

- Supported the execution of the global product strategy across all categories. - Assisted in the launch of a new leather goods line, driving 10% revenue growth in the category. - Analyzed collection performance and provided actionable product and sales insights to guide go-to-market execution, seasonal planning, and executive decision-making.

- Assisted clients in the showroom by presenting the collections (RTW, Leather Goods, Accessories) and managing orders. - Collaborated with buyers to refine merchandise selections, ensuring an optimal assortment and maximising commercial value. - Maintained showroom displays and product presentation to enhance client experience and highlight key pieces.

- Delivered personalised client service and styling advice to drive sales and enhance customer satisfaction. - Maintained in-store visual merchandising and product presentation to optimise the shopping experience. - Supported daily sales operations, including transactions, order processing, and performance tracking.

- Assisted clients in the showroom by presenting the collections (RTW, Leather Goods, Accessories) and managing orders. - Collaborated with buyers to refine merchandise selections, ensuring an optimal assortment and maximising commercial value. - Maintained showroom displays and product presentation to enhance client experience and highlight key pieces.