Jo Watts



Jo Watts


Current Location

London, UK

Jo is available for work

Over 10 years experience in selection buying working in the fashion sector with some of the worlds most renowned premium and luxury fashion brands.

My in-depth knowledge built across Off price buying at Cocosa was the foundation of my buying career. Connecting with the brands and building relationships allowed us to have continued and long standing successful partnerships.

One of my core strengths is negotiating during the acquisition of brands, along with strategising a plan to offer great brand adjacencies and fabulous STR %.

My diverse experience spreads across full price and off price fashion within e-commerce and traditional stores.

I am not afraid of new challenges and am looking to further develop my career.

  • Brands Jo has worked with
    • Base Fashion
    • Exsurgo Specialist Retail & Consumer Recruitment
    • Burberry
    • Cocosa
    • Reiss
    • Secret Sales
  • Jo's past titles
    • Buyer
    • Consultant
    • Assistant Merchandiser
    • Assistant Retail Buyer
    • Sales Associate
    • Footwear Buyer
Work Preference
Location Preference

To be discussed

Work Pattern

Open to Part-time work

Employment Preference
  • Freelance Assignments
  • Hourly Consulting
  • Permanent Positions


Base Fashion

Jul 2016 - Mar 2019

Senior buyer, reporting into CEO. Full responsibility of OTB and buying department, including new brands.
Managing a team of a buyer, two assistants and a merchandiser.
Implementing new buying proces...


Exsurgo Specialist Retail & Consumer Recruitment

Nov 2015 - Jul 2016

Assistant Merchandiser/ Buying


Aug 2014 - Nov 2015

Working within the global buying department for the London and Porsum collections.
Presenting to the regional buyers
Working on pricing.

Junior buyer footwear

Secret Sales

Mar 2015 - Nov 2015

Was part of the footwear buying team reporting into the senior footwear buyer. Bought off price branded footwear.

Assistant Buyer/ Buyer


Aug 2012 - Nov 2014

Working across departments but mainly womens RTW & Lingerie & Swim. Reporting initially to the buyer and then directly to the buying director.
Control of OTB with sign off from buying director, in ch...

  • Fashion


  • Fashion Design


  • Fashion Buying


  • Trend Analysis


  • Styling


  • Fashion Illustration


  • Sewing


  • Retail Buying




London College of Fashion


Fashion Design Development

2008 to 2012

Join 20,000+ experts on the only talent platform exclusively for fashion & luxury

Help CentreStatus

* All talent characters appearing on our marketing website are fictitious to protect the privacy of our community. Whilst representative of the talent on Dweet, any likeness to real persons is purely coincidental.

© 2023 Dweet LTD. All rights reserved.