Mike Tang
Senior Ecommerce and Digital Marketing Leader A commercially-minded and pragmatic ecommerce and digital marketing professional with extensive traditional, direct and digital marketing experience across various industries. Mike is equally adept at working with data and systems as he is with creative concepts, having previously worked in database marketing, creative agencies and client-side companies.
Launched new Targus-branded websites for the UK, Germany, France and Spain migrating to the Shopify Plus platform. Led a cross-functional global project team, adapting legacy processes to fulfil direct-to-consumer orders from the Targus-branded websites for the first time in the company’s history in the region. The German, French and Spanish sites, and the respective ecommerce fulfilment processes, were launched completely remotely whilst in lockdown.