Dweet
Dweet
Open to Permanent
Open to Permanent

Kenny Herthe

Creative Consultant | Luxury Fashion, Fragrances & Cosmetics
About

I am a Master's graduate in Luxury Marketing and Communication Strategy, specializing in Brand Image. With 4 years of diverse experience in fashion, spanning mass market, premium, and luxury sectors, both in retail and wholesale roles, I bring a unique perspective to the creative industry. Additionally, my 2 years of experience as a project manager in the tech sector have honed my organizational and leadership skills. My passion for contemporary arts, innovation, and travel further fuels my creative drive and commitment to delivering outstanding results in the dynamic world of art direction and creative project management. Today I am seeking opportunities as a Creative Strategist, Art Director or Creative Project Manager, where I can leverage my multidisciplinary expertise.

Previous Brands
Burberry
iwd
MANGO
Pull&Bear
Snap Collective
Coty
Christian Dior Couture
KCD
Kenny Herthe
Work Experience
Event Manager / Production Assistant
Sep ‘24 - Sep ‘24
KCD

Assisting the production team for the Mugler SS25 show (managing load-in/out, backstage, PR entries, technical issues)

Collection Merchandiser Assistant
May ‘24 - May ‘24
Christian Dior Couture

Dior Cruise 25 (WLG) wholesale market organisation: - collection plan creation - showroom prez - market feedback synthesis

Creative Consultant
Mar ‘24 - Now
Kenny Herthe

I am working with artists, brands, creative and communication agencies, as well as production, post-production, and event teams to support the development of innovative and high-end projects. - Strategic Consulting (marketing planning strategy based on brand image, trend analysis, and social behaviour insights) - Artistic Direction & Concept Development (storytelling, visual concepts, and artistic curation) - Project Management (creative project coordination, from inception to completion) - Event Management (high-end events management aligned with the brand’s image and vision)

Visual Arts Specialist / Publisher Agent
Oct ‘23 - Now
Snap Collective

- Artistic competitive intelligence and market research - Production Projects Management (8-10 projects per month) - Artists advising - Book promotion

Curator
Oct ‘23 - Now
Self employed

Preparation of an exhibition (with more than 30 artworks in a 300 m² venue) - Creation of the storytelling and the scenography - Creation of an artistic book and merchandising items - Communication plan

Global Merchandising Project Manager
Mar ‘23 - May ‘23
Coty

In charge of temporary event product launches (pop-ups) : - Briefing of the agency for guidelines creation, - Coordination with other departments (Retail Education, Marketing,...) to prepare retailers’ docs

Studio Project Manager
Jan ‘21 - Jan ‘23
iwd

- Multi-project management (4-5 projects concomitantly) - Creation of internal processes and training documents - Brief and quality control on the creative work

Showroom Assistant & Visual Merchandiser - Paris & London
May ‘19 - Mar ‘20
Burberry

In-Store Visual Merchandiser Assistant
Nov ‘18 - Jan ‘19
MANGO

Coordinator Visual Merchandiser Assistant & Sales Supervisor
May ‘17 - Apr ‘18
Pull&Bear

Languages
French - Native
English - Work Proficiency
Recommendations
Jean François Ducher
Had a client/business relationship - Client, Kenny Herthe
Mar 2024 -

Kenny is a highly skilled and creative professional who significantly contributed to the artistic direction of my Instagram page (dedicated to mixology). His work included brand content creation, logo design, scenography, and image selection. His keen eye for detail and strong understanding of visual storytelling elevated my platform's aesthetic and brand identity. I highly recommend him for any creative project.

Madara Ulme
Direct manager - Publisher Ambassador, Snap Collective
Oct 2023 -

He was investing a lot of effort in every project and doing it from the heart. I appreciated the very easygoing and warm personality. Always helpful, resourceful and active. Came up with lots of fresh ideas. From all the other people in the same position (around 60), I had the best comunication with him and also results were good. We were very lucky to have him!

Education & Training
EIML Paris
‘21 - ‘23
Master's degree
Marketing and Communication Strategy
ENACO, First Online Business School
‘20 - ‘21
European Bachelor's degree
Marketing and Sales
École MJM Graphic Design
‘20 - ‘21
Vocational Training Certificate
Design and Visual Communication
Paris, France