Passionate about omnichannel transformation, retail innovations & customer experience strategies in the luxury industry.
Responsible for CRM Prada & Miu Miu Central Europe, 4 countries 21 stores
Omnichannel transformation: responsible for ecommerce Germany (p&l + budget), CRM and Retail Operations. 5 countries, 13 boutiques
Built up Omnichannel strategy for the brand in Northern Euope