Passionate and detail-oriented retail professional with experience in luxury and premium fashion, combining strong sales skills with expertise in stock management, visual standards, and personalized styling to deliver exceptional customer experiences.
• Support the omnichannel sales strategy by ensuring efficient product flow across digital and physical platforms, contributing to a seamless customer experience. • Collaborate with inventory and sales teams to align stock availability with merchandising displays and promotional activities. • Utilize digital tools to track stock and maintain accurate, up-to-date product information, supporting both sales operations and marketing initiatives.
• Supported the sales team during Paris Fashion Week buying appointments, strengthening client relationships with expert service in a high-pressure, fast-paced environment. • Organized and maintained a visually captivating showroom, presenting FRAME’s luxury collections to international buyers and press. • Managed visual merchandising to highlight the brand’s signature denim and ready-to-wear pieces, driving engagement from industry professionals. • Styled models for fashion week events, curating sophisticated looks that showcased FRAME’s luxury aesthetic to high-profile clients and buyers.
• Curated editorial looks for luxury brands like Chanel, Helmut Lang, Issy Miyake blending iconic and emerging designers. • Collaborated with teams to create compelling visual narratives, driving engagement across global audiences.
• Led prospecting and acquisition efforts to identify new business opportunities, contributing to the growth and expansion of La Renaissance Paris in the luxury second-hand and vintage fashion market. • Managed negotiations and contracts, ensuring favorable terms and building strong partnerships with key stakeholders. • Cultivated and maintained client relationships, delivering personalized service to enhance customer satisfaction and loyalty. • Supported marketing initiatives, including event promotion and brand awareness, to drive engagement with high-end clientele and luxury fashion professionals. • Assisted in organizing and executing pop-up events, showcasing luxury second-hand and vintage collections to discerning clients.
• Assisted in the preparation and execution of buying appointments, providing exceptional support to sales teams and clients in a high-end showroom environment. • Maintained an organized and visually appealing showroom, ensuring products were presented in alignment with Giambattista Valli's luxury brand image. • Supported visual merchandising efforts to enhance the customer experience, showcasing the brand’s signature designs, including tulle fabrics, floral silk prints, and macramé pieces. • Contributed to fostering strong relationships with clients and supporting the overall sales strategy, ensuring a seamless and exclusive shopping experience for top-tier clientele.
• Styled fashion products for campaigns and projects, collaborating with models and using still life photography to create compelling visual content that elevated the online shopping experience. • Played an integral role in the "Shop by Style" project, strategically categorizing website items to optimize user navigation and enhance the overall customer journey on the e-commerce platform. This project contributed to a 15% increase in customer engagement and streamlined product discovery. • Utilized a data-driven approach to analyze customer behavior and insights from CRM systems, effectively informing the visual merchandising and content strategy to improve engagement and conversion rates. • Collaborated with marketing teams to develop and execute targeted campaigns based on customer feedback, product reviews, and user comments, ensuring all content was relevant and aligned with consumer preferences. • Contributed to B2B projects by building and maintaining relationships with business partners, ensuring seamless collaboration to enhance the platform’s offerings and improve sales performance. • Contributed to driving a measurable increase in customer satisfaction and sales performance through strategic content creation, focusing on result-oriented outcomes in a dynamic online retail environment.
• Provided personalized styling and tailoring advice to clients, offering expert recommendations on fit, style, and customization. • Led the marketing efforts for Shikupik’s innovative online tailoring services, creating and promoting content that boosted brand visibility and attracted a wider audience. • Developed engaging educational content on tailoring, fashion trends, and brand-building, contributing to Shikupik’s strong online presence. • Worked closely with the team on SEO strategies, optimizing website content to improve search engine rankings and increase site traffic. • Played a key role in Shikupik’s recognition as a top startup, contributing to its successful entry into the Science and Technology Park of Tarbiat Modares University.
• Styled and visually merchandised the showroom, prominently showcasing collections from renowned Persian fashion designers like Leyla Kashani, Sadaf Tahvildar, and Sahar Jaberian, creating a luxurious and engaging environment for clients. • Managed showroom operations, ensuring a welcoming atmosphere that showcased the unique artistry of Persian fashion to discerning clientele. • Curated seasonal displays that effectively presented key collections, enhancing the customer experience and driving sales by 20% during special exhibitions and events. • Provided expert guidance to clients on the unique craftsmanship behind Persian designers’ collections, elevating their understanding of the fashion pieces and leading to a 25% increase in conversion rates.