- Managed packaging developments for the Canadian market across different ranges (Flavored Perrier, Perrier Chic, Energize, etc.) - approximately 200 references. - Coordinated packaging activities with Marketing teams, external agencies/suppliers, and factories across all stages of the graphic chain: from the creative brief to the print approval. - Created and shared development schedules with market, marketing, and factory teams, ensuring development timelines are met until the products are available on shelves. - Anticipated regulatory constraints and printing feasibility of new designs with RSA teams & printers. - Effected regular travel to printers for feasibility tests and print approval signings, in France and Europe. - Supported marketing teams in constructing the creative brief, particularly as a technical expert.
- Participated in product development, updated collection plans, and managed prototypes and samples in collaboration with French, American, and Japanese licensees and the creative teams. - Led the Home Textiles category for five weeks following the departure of the Product Manager. - Participated in monitoring activation plans for categories in retail, wholesale, and e-commerce. - Coordinated asset creation in collaboration with internal and external teams. - Analyzed performance and reporting, provided launch feedbacks. - Analyzed markets and competitors - TikTok and Home Hospitality benchmarks.
- Supported stakeholders in projects - internal collaborators, suppliers, creative agencies - in carrying out their tasks (input into the Codev software, product information supply, mock-up validation etc.). - Monitored the progress of projects - approximately 100 references. - Ensured compliance with development processes and deadlines.
- Adapted and provided in-store communication materials to international franchisees. - Organized commercial calendars for international franchisees according to local key periods (sales seasons, holidays, etc.). - Advised franchisees on the development of their communication campaigns. - Managed the back-office of the Celio e-commerce sites for Spain, Italy, and Belgium.
- Managed the packaging development of approximately 150 references: kick-offs, consideration of product/legal/technical/timing constraints, managing creative back-and-forth with agencies. - Supported and advised project stakeholders (product managers, brand managers, quality managers, etc.) - around 40 people - by providing an expert perspective. - Ensured development costs were kept in line with the sales figures of the references. - Guaranteed development deadlines until products were available on shelves.
- Social media management - Newsletter management - Performance analysis - Monitoring and benchmarking - Video editing
Backstage is the fashion association of Neoma Business School Reims. The blog section is responsible for publishing articles on this subject, written by its members, on its website: behype.org.
Seasonal job for a total of 6 months of work over several periods, during school vacations.