Jay Oh



Jay Oh


Current Location

London, UK

Jay is available for work

A digital marketing expert with 20 years of experience in leading and delivering Pan-European digital marketing operations and campaigns for Samsung and LG on a European scale. Directly communicated with internal and client side C-level stakeholders for proposals and delivery reporting. I also led the transformation of the previous companies business nature for utilisation and process optimisation with implemention of various tools. My focus has been on: - Digital marketing operations with efficiency from continuous project management process improvement and performance monitoring with data - Team management with utilisation optimisation - Managing multi-cultural team across Europe with collaborative culture - Restless peformance analysis under strategic thinking which is applied to day to day operations

  • Brands Jay has worked with
    • Cheil UK
    • GIIR Germany GmbH (HS Ad)
    • Samsung.com European Operations
  • Jay's past titles
    • Head of Performance
    • Head of Retail Marketing
    • Head of Retail Marketing
    • Head Of Digital Marketing
    • Head Of Digital Marketing
    • Head Of Online Marketing
    • Senior Account Manager
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full-time work

Employment Preference
  • Permanent Positions

Head of Delivery Efficiency

Cheil UK

Jan 2021 - Mar 2023

In charge of efficiency and profitability of the company's resources (130+) and projects (£20M+), I re established business processes and KPIs, implemented project and resource management tools in UK ...

Head of Data Driven Retail Marketing

Cheil UK

Mar 2020 - Dec 2020

With a mission to digitalise the company's retail marekting business, I did
• Set up an online & offline integrated performance analysis framework for Samsung EHQ
• Managed to develop the first Sams...

Head of Retail Marketing Group

Cheil UK

Sep 2019 - Mar 2020

Enhancing Cheil's existing Retail & Experiential team towards data driven retail marketing group with in store data collection product and pan-European retail DB.

Head of Digital Marketing Centre

GIIR Germany GmbH (HS Ad)

Sep 2016 - Aug 2019

With a goal to step up LG's digital marketing capability in Europe, I established European DMC (Digtal Marketing Centre) in Frankfurt (LG's European HQ). My key achievements are
• Establishing Europe...

Head of Digital Marketing Centre

Cheil UK

Feb 2012 - Aug 2016

As the Head of DMC (Digital Marketing Centre), I managed Samsung's .com and social media operations teams in Europe and initiated European content marketing combined with data analytics then implement...

  • Digital Marketing


  • Web Marketing Strategy


  • Marketing Operations


  • Leadership


  • Web Analytics


  • Project Management


  • Social Marketing


  • Team Building



Sogang University

Bachelor of Arts

1991 to 1997

Join 20,000+ experts on the only talent platform exclusively for fashion & luxury

Help CentreStatus

* All talent characters appearing on our marketing website are fictitious to protect the privacy of our community. Whilst representative of the talent on Dweet, any likeness to real persons is purely coincidental.

© 2023 Dweet LTD. All rights reserved.