Karoline Lietzen



Karoline Lietzen

Agile Brand & Marketing Project Manager

Current Location

Manchester, UK

Karoline is available for work

An Agile Brand & Marketing Project Manager who leads and delivers growth of brands on all levels – from strategy creation and implementation to campaign management. From planning new markets entries and brand campaigns to marketing strategy and brand management. With 5 years of solid experience in delivering strategic brand projects, 360 large scale campaigns on a global level that truly has moved the needle within the media, sports and entertainment industry.

  • Brands Karoline has worked with
    • Dizplai
    • Viaplay Group
    • Nordic Entertainment Group
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full time or Part time work

Employment Preference
  • Freelance Assignments
  • Hourly Consulting
  • Permanent Positions

Marketing Manager


Aug 2022 - Dec 2022

Directing Dizplai's strategic business and marketing shift which resulted in delivering a full-scope marketing and brand strategy, a go-to-market plan and a 3-year business shift strategy


Brand Project Manager

Viaplay Group

Jun 2020 - Aug 2022

Initiated, drove and optimised brand building projects across 8 markets by leading local market agency selection to deliver campaigns, using data to inform strategies to increase brand awareness and r...

Brand Project Manager, Jr

Viaplay Group

Aug 2019 - Jun 2020

Project lead on the re-brand of 25 sports TV-channels across 4 European markets, successfully managing and allocating a budget of £1 million and delivering the re-brand before agreed deadline


Production Assistant

Nordic Entertainment Group

Dec 2017 - Aug 2019

Managed the day-to-day post production responsibilities for a sports TV-channel called TV3 MAX in partnership with the creative director, creative producers and graphic designers ensuring that the mar...

  • Marketing Management


  • Brand Strategy


  • Creative Project Management


  • Agile Project Management


  • Marketing Strategy


  • Campaign Development


  • Agency Management


  • Sports Marketing








Knowledge Academy

Agile Project Management

Agile Project Management

2020 to 2020

University of Southern Denmark - SDU


BA, Media Science, Branding, Marketing and Communications,

2014 to 2017

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