Bachelor's degree in Business Administration with experience designing and executing digital strategies, also knowledge of key technology platforms for business improvement. Experience in the e-commerce landscape and marketing.
- Specialized in creating and optimizing Shopify stores to drive sales and conversions. - Aligned store designs with brand identity to enhance functionality and user experience. - Incorporated essential apps to maximize store efficiency and sales. (Analytics and more) - Ensured seamless performance across all devices.
- Managed strategy and campaigns for CMI in Central America and the Caribbean. - Oversaw marketing efforts for 10 consumer brands, enhancing market presence and customer engagement.
- Partnered with Shopify since 2019 to develop and manage e-commerce solutions. - Led product management initiatives, focusing on digital strategy and customer experience. - Collaborated with cross-functional teams to deliver projects on time and within budget